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ICCA: Colombia iri munyika dzepamusoro makumi matatu dzemisangano yekushanya

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Chinzvimbo chegore rega neInternational Congress uye Convention Association (ICCA) chakaratidza kuti Colombia inosanganisirwa munyika dzepamusoro makumi matatu dzinotora makongiresi epasi rose. Mwaka wadarika, Colombia yakagamuchira zviitiko zana nemakumi mana nenomwe, zvinzvimbo makumi maviri nepfumbamwe, pamusoro peRussia, New Zealand, Chile, neSouth Africa, pakati pevamwe.

Rondedzero, inonzi ICCA Statistics Report Nyika & Guta Masosi, inosanganisira nyika zana negumi neshanu, zvichiratidza kugona kweColombia uye mukana wekukwikwidza mumisangano yekushanya. Semuenzaniso, Colombia yakaramba iri yechitatu muSouth America - pamusoro peBrazil neArgentina - pazviitiko zvakawanda zveICCA-chikamu chakaitwa.

"Mhedzisiro yenyaya iyi inotaura zvakanyanya nezve kugona kweColombia kwekushanya. Zviripachena kuti tinoda kuita kushanya kuti ive nyowani uye inoshamisa sosi yekusimudzira hupfumi uye mari yekunze, senzira yekuwedzera hunyanzvi nekuita mabhizimusi mumatunhu eColombia, ”akadaro José Manuel Restrepo Abondano, Gurukota rezvekutengeserana, maindasitiri, uye Tourism.

Nekudaro, Flavia Santoro, mutungamiri weProColombia, akati, "Idzi inhau dzakanaka, dzichisimbisa kuti Colombia inzvimbo inokwezva uye inokwikwidza yekutambira zviitiko zvepamusoro zvepasi rese. Isu tinonzwisisa kukosha kwekushanya kwebhizinesi. Naizvozvo, kuProColombia, tinoshanda pamwe chete nezviremera zvematunhu, mahofisi, uye makamuri ezvekutengeserana kuti tirambe tichikwezva zviitiko zvinokanganisa Colombia nekuwedzera huwandu hwevashanyi vekunze muchikamu chino. ”

Iri gwaro rinosanganisirawo mushumo wakadzama nezve kukanganiswa kwezviitiko zvakakwezva Colombia. Semuenzaniso, zvakaburitsa pachena kuti vanhu makumi mashanu nemakumi matatu nematatu vakapinda mumisangano yemakomisheni 50,313 eICCA yakaitirwa muColombia muna147, zvichiwana mari inodarika US $ 2018 miriyoni. Mushanyi mumwe nemumwe akashandisa avhareji yeUS $ 84, uye urefu hwechiitiko hwakaenzana mazuva 465.60.

Zvakare, Bogotá yakagamuchira zviitiko makumi mana nenhanhatu mu46 — kupfuura chero rimwe guta reColombia — ichitora chechitanhatu muLatin America kumakongiresi mazhinji akaitwa, kuseri kweBuenos Aires, Lima, Sao Paulo, Santiago de Chile, nePanama City. Bogotá inoteverwa neCagagena, iine zviitiko makumi matatu neshanu, uye Medellín, iine makumi maviri neshanu.

Chinyorwa ichi chinosanganisirawo zviitiko zvakaitirwa mune mamwe maguta seCali, Barranquilla, uye Santa Marta. Santa Marta yakaratidza kukura zvakanyanya, sezvo guta racho risina kutora chero makongiresi mu2017, ndokutambira mashanu muna 5. Barranquilla inomirawo, kubva pakuitisa zviitiko zvitatu muna2018 kusvika 3 gore rinotevera.

Kwekupedzisira Mbudzi, ICCA yakazivisa kuti Cartagena yakasarudzwa kuitisa yayo 2021 World Congress, yakasarudzwa kupfuura anokwikwidza maguta akadai seRotterdam neAthens.

Ichi chiitiko chinobatana nezvimwe zviitiko zvine mukurumbira pasi rese zvakachengetedzwa neColombia, senge World Tourism Organisation's Tourism Tech Adventures, yakarongeka muna Kubvumbi gore rino; iyo World Pharmacovigilance Congress (2019); iyo World Maritime Summit (2019); iyo Yenyika Yakazvimirira Yekushambadzira Mubairo (2019); iyo IDB Yepasi rese Assembly (2020); uye Fiexpo Latam kwemakore 2020, 2021, uye 2022, muCagagagena, Medellín, uye Bogotá.

Kune hurumende yeColombia, kusimudzira nyika semisangano yekushanya kunobatsira mukugadzirwa kwemabasa akananga uye asina kunangana muindasitiri yekushanya pamwe nekushandiswa kwakanakisa kwenzvimbo dzemagungano, nzvimbo dzemitambo yehotera, uye nzvimbo dzisiri dzechivanhu muColombia mose.

Munguva pfupi yapfuura, iyo Ministry of Trade, Indasitiri, uye Tourism yakaratidza iyo Strategic Plan yekusimudzira MICE kushanya (Misangano, Incentives, Kokorodzano, uye Exhibitions). Chinangwa chehurongwa ndechekuti Colombia itungamire Latin America mumisangano yekushanya panosvika gore ra2027. Chirongwa ichi chinopa matanho ekusimudzira misangano nezviitiko muColombia.

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