VIA Rail Canada (VIA Rail) inodada kuramba iri kambani yekufambisa yakavimbika muCanada kwegore rechina rakateedzana maererano ne2022 Gustavson Brand Trust Index (GBTI), yakaburitswa neYunivhesiti yeVictoria's Gustavson Chikoro cheBhizinesi.
Pamusoro pekuwana chinzvimbo chiri nani pane gore rapfuura, VIA Rail yakaita semumwe wevashandirwi vakanyanya kucherechedzwa nevashandi iri pachinhanho chechitanhatu kubva pamazana mana nemaviri emhando muchidzidzo.
"Patave kusvika pakutangisa basa redu rakarongwa muna Chikumi 2022, tinodada nekupihwa zita iri kwegore rechina rakateedzana zvisinei nemamiriro ezvinhu akanganisa indasitiri yezvekufambisa kwemakore anopfuura maviri izvozvi," akadaro Martin R. Landry, Chief Commercial Affairs Officer. "Takatsunga kugara tichienda mberi pamwe chete uye tichisundwa nebasa redu rekuisa vafambi vedu pamberi, mhedzisiro yeiyi chinzvimbo inoratidza kuti VIA Rail inomira pachena semupi wezvekufambisa. Ndinoda kutenda vafambi vedu vese nekuramba vachivimba mudenda iri, pamwe nevashandi vedu nebasa rakatanhamara ravanopa mazuva ese kubva kumahombekombe kuenda kumhenderekedzo. ”
Kunze kwekuita kwemhando yemhando (mhando, kuvimbika, kukosha kwemari) uye ruzivo rwainopa, chidzidzo ichi chinoburitsa kuti vatengi vanewo kufarira kwakanyanya mukuita magariro uye hunhu hwechiratidzo. VIA Rail yanga ichishanda kwemakore akati wandei kuti ifungidzire ruzivo rwekufamba kwevafambi vayo, kune yazvino, inosvikika uye yakagadzikana njanji sevhisi. Kunyangwe kuburikidza nechirongwa chayo chemazuva ano kana hurongwa hwayo huchangobva kuvhurwa hwekuwanikwa uye kuenderera mberi, yave nguva yekuti VIA Rail iite mota yekuchinja muCanada.
ZVOKUBVA MUNYAYA INO:
- Besides a brand’s functional performance (quality, reliability, value for money) and the experience it offers, this study reveals that consumers also have a keen interest in the social responsibility and values of a brand.
- Pamusoro pekuwana chinzvimbo chiri nani pane gore rapfuura, VIA Rail yakaita semumwe wevashandirwi vakanyanya kucherechedzwa nevashandi iri pachinhanho chechitanhatu kubva pamazana mana nemaviri emhando muchidzidzo.
- I would like to thank all of our passengers for their continued trust throughout the pandemic, as well as our employees for the outstanding service they offer every day from coast to coast to coast.