Zvegore idzva remari 2019/2020, Kushanda Trinidad Limited's (TTL) zvinangwa zvikuru ndezvekuwedzera vanosvika nevashanyi ne7% kusvika 380,000, kuwana avhareji yekugara kwehotera ye64% uye kukura mari yevaenzi. Izvi zvinovaka pane yazvino mwaka yekushanya mashandiro se Trinidad yakatorekodha 276,269 vekunze vashanyi (kuwedzera kwe2% pamusoro pa2018) yenguva yaNdira kusvika Nyamavhuvhu.
VaHoward Chin Lee, Sachigaro weHurumende Trinidad vakati "Iyi ndiyo chirongwa chekuda kushanya kweTrinidad. Tarisiko yedu ndeyekukudziridza yakajeka Trinidad 'brand' kusimudzira kuziva kwekuenda pasirese, kuburitsa yakanakisa mushanyi ruzivo uye kumisikidza Trinidad senzvimbo yekuenda yesarudzo. "Nekudaro, takagadzira mugwagwa wakazara wekuti tingabatana sei nehurumende pamwe nevane chekuita nekukwidza chikamu chedu chekushanya."
Tourism Trinidad iri kuvandudza zvakare hwaro hwekubatsira nharaunda dzemunharaunda kuvaka pazvipo zvavo zvekushanya kukwezva vashanyi vazhinji kunzvimbo ino, kugadzira mabasa mazhinji nekusimbisa mupiro wayo wese kuhupfumi hwenyika. Panyaya iyi, yegore rimwe Strategic Action Plan yakagadziriswa uye gumi nemapfumbamwe (19) misha mitsva yakaiswa kukambani, kubatsira kufambisa chirongwa chehurongwa chesangano.
Matatu (3) akakosha niches akaonekwa kuti akure kutashanya:
Mitambo
Zviitiko
Misangano (Bhizinesi)
Iyo kambani ichakurumidza kuvhura yavo chiziviso chiziviso uye webhusaiti yeiyo Destination Trinidad nemashambadziro ekushambadzira ari kubuda mumakuru epasi rese misika kutenderera pasirese. Iyi mishandirapamwe, kusanganisira mushandirapamwe weDiaspora, inotarisira kusimudzira vanosvika mumwedzi iri kuuya, uye mukutungamira kusvika kuCarnival 2020, uye kukwezva vashanyi gore-rese kunzvimbo yekuenda.
2020 inopa iyo kambani pamwe kamwe-mu-e-hupenyu mikana yekuratidzira Trinidad kutenderera pasirese. Muna Kubvumbi 2020 Trinidad ichave nzvimbo yezviuru zvevamiriri vepasi rese (trail vamhanyi) vanobva munyika dzinopfuura makumi manomwe neshanu. Basa rekusimudzira riri kugadzirirwa kukurudzira avo vanopinda chiitiko ichi kunyorera kwavo kuzorora uye vacharatidza Trinidad senzvimbo yakanakira zviitiko zvepasirose uye, nekuwedzera, mutambo wakanaka uye wezviitiko.
Tourism Trinidad parizvino iri kushanda pamwe neSportTT, Ministry of Community Development, Culture uye Arts nevamwe vanoita basa kuti vawedzere mukana wese wekuitirwa mitambo, tsika nemimwe zviitiko.
Iyo kambani ichave ichishandawo nevakakosha vadyidzani, vanosanganisira vatakuri vemhepo uye kutengeserana kwenyika dzepasirese, kuendesa zvirinani uye zvinowedzera kubatana, kuunza nzira nyowani uye nendege kunzvimbo yekuenda; imomo inofambisa kukura muvashanyi vanosvika.
Zvirongwa zviri kuenderera zvekare kumisikidza mapuratifomu emakambani edhijitari kuti abvumidze kunongedzwa kwevangangodaro vashanyi vane mameseji akasarudzika uye zvinopihwa; ese akagadzirirwa kukwidza zvido zvavo. Chinangwa ndechekukwezva avhareji yepamwedzi ye2,500 yakasarudzika vashanyi kune webhusaiti uye vanowana kusvika kwemamirioni makumi matatu maonero kuburikidza nevane simba pasirese vanokurudzira.
Tourism Trinidad inorongawo kuwedzera zvirongwa zvayo zvedzidzo yekushanya, kuwedzera ruzivo rwekukosha uye mabhenefiti ezvekushanya padanho renyika, uye kudzidzisa pfungwa yakanaka yekushanya yakavakirwa muTrinidadian yega yega.
Chikamu chemunharaunda chekushanya chichava pachena chine basa rakakosha kwazvo mune ramangwana rekuenda uye mikana yakapihwa neindasitiri ino kune hupfumi, kumabasa nekusimudzira magariro zvichave zvakakura. Tourism Trinidad yakagadzirira kuendesa indasitiri kumberi uye yakazvipira kuona kuti kugona kwenzvimbo yezvekushanya kunozadzikiswa.
ZVOKUBVA MUNYAYA INO:
- The local tourism sector will clearly have a very important role to play in the future of the destination and the opportunities offered by this industry to the economy, to employment and to social development will be enormous.
- Our focus is on developing a clearly identifiable Trinidad ‘brand' to raise awareness of the destination throughout the world, deliver an outstanding visitor experience and establish Trinidad as a destination of choice.
- Tourism Trinidad is also developing a framework to assist local communities to build on their tourism offerings to attract more visitors to this destination, create more jobs and strengthen its overall contribution to the national economy.
