Gurukota rezvekushanyirwa kwenyika, Hon. Edmund Bartlett, nechikwata chevakuru vezvekushanyirwa kwepamusoro vabva pachitsuwa nhasi kuNew York media kuvhurwa. Jamaika Tourist Board's new "Come Back" yekushambadzira yepasi rose.
"JTB inoramba ichiita basa rakanaka rekushambadzira Jamaica pasi rose uye mushandirapamwe mutsva uyu uchasimudza chimiro cheBrand Jamaica munzvimbo yepasirese yekushanya," akadaro. Gurukota Bartlett. Ndichiri muNew York, gurukota rezvekushanyirwa kwenyika richabvunzurudzwa nenhau huru dzenyika, kusanganisira Travel + Leisure Magazine, WPIX-11 Morning News, USA Nhasi uye Travel Market Report pakati pevamwe.
Kubva kuNew York, Minister Bartlett vachaenda kuEngland neMugovera, Mbudzi 5, kunotora chikamu muWorld Travel Market (WTM) yeLondon yegore negore, iyo icharatidza zvinopihwa kubva kunzvimbo huru dzekufambisa, vatengesi vepekugara, makambani endege nevafambisi vevashanyi. Chiitiko ichi chichasimudzirwa kuLondon media kuvhurwa kweJTB's "Come Back" yekushambadzira mushandirapamwe.
Yakarongerwa kuitika Mbudzi 7-9 kuExCel kuratidzwa uye nzvimbo yekokorodzano, WTM London ndiyo inotungamira pasi rose indasitiri yekufambisa yepasirese, ichipa network, bhizinesi uye-yekupa mazano mikana kune vese vatambi muindasitiri yekufambisa.
Vachitaura nezvekupinda kwavo pachiitiko ichi, Mutungamiri Bartlett akataura kuti "ari kutarisira kunetiweki uye mikana yekudzidza ichabva pachiitiko chakazadzwa neruzhinji rwevanyanzvi vekufamba uye nyanzvi", achiwedzera kuti:
"Iri zvakare ipuratifomu yakanakisa yekusimudzira brand Jamaica uye chigadzirwa chayo chekushanya."
Vari muLondon, gurukota Bartlett vakakokwa kuzotaura pamusangano weGlobal Tourism Investment Summit, uyo uri kukokerwa neInternational Tourism and Investment Conference (ITIC) yakabatana neWTM London pasi pedingindira rinoti ‘Rethinking Investment In Tourism Through Sustainability And Resilience. '
Musangano uyu uchaburitsa maonero matsva neruzivo rwekudzoreredza indasitiri yezvekushanya pasi rose uye ichapindwa nevanotungamira manzwi, makurukota, vanovheneka, vanogadzira mitemo uye vanoisa mari, kusanganisira Hon. Philda Kereng, Minister of Environment & Tourism weBotswana; Hon. Elena Kountoura, Nhengo yeParamende yeEurope; Mark Beer, OBE. Sachigaro weMetis Institute; Hon. Memunatu B. Pratt, Gurukota reKushanya uye Zvetsika, Sierra Leone; Muzvinafundo Ian Goldin, Yunivhesiti yeOxford kungoti vashoma.
Minister Bartlett vachadzokera kuchitsuwa musi wa10 Mbudzi 2022.
