Brand nyanzvi: HR inogona kuvhura yakasimba yeCaribbean yekushanya kuzivikanwa

Imwe inokwikwidza pasi rese yeCaribbean yekushambadzira chiratidzo uye indasitiri yakasimba inomirira kana simba revatarisiri vevashandi rakasungirirwa kusimudzira kushambadzira. Ndiwo meseji yakakosha ichaburitswa naRon Johnson, maneja weBlueprint Creative, Barbados panguva yeCaribbean Tourism Organisation (CTO) 9th Tourism Human Resources Conference muCayman Islands kubva 28-30 Mbudzi, 2018. Musangano uyu ucha ichaitwa pasi pedingindira rinoti 'Kuvaka Vanoshingairira, Vanoshanda Zvakanyanya uye Vanogadzikana Vashandi veCaribbean Yevashanyi Yemakwikwi Enyika Yose'.

Johnson achapa masterclass pa 'Branding uye HR Kugara muMuti' neChishanu 30 Mbudzi.

"Kutora nzira yekuti kushambadzira kunotanga mukati mesangano - kwete kunze - uye kuita kuti mabhenji ako nemaHR vashande pamwe chete, zvinomiririra mukana wevashandi vevashanyi vekuCaribbean kuvaka mabhurani akasimba uye mabhizinesi akasimba, izvo zvinogona kutungamira kuCaribbean. Tourism ichikwikwidza pasi rose, ”akadaro Johnson.

Johnson neboka rake revanyanzvi vemhando paBlueprint Gadzira basa nevatungamiriri vakuru, zvikwata zvekushambadzira uye madhipatimendi evashandi kubatsira kugadzirisa matambudziko avo ebhizinesi ane chekuita nerudzi. Akayambira vatengi mumaindasitiri akati wandei, anosanganisira simba, kubhengi, inishuwarenzi, kutengesera zviri nyore, accounting nekuchengeteka. Pamusangano uyu achabatana nevadzidzisi, varairidzi, mamaneja ezvevashandi uye vanachipangamazano, vadzidzi, vezvekushanya kweCaribbean, vanogadzira mitemo, vamiriri vekusimudzira zvekushanya nevadzidzi.

Nyanzvi yekushambadzira, iyo inotsanangura vashandi veHR se'kushambadzira magamba akavanzika ', vakati zvakakosha kuendesa meseji kumacro uye madiki mazinga.

“Zvinowanikwa mukushanya zvinosanganisira kugona kwemasangano ega ega muindastiri kuvaka zvigadzirwa zvine simba uye mabhizinesi akasimba; uye pamwe chete, kugona kuvaka indasitiri yakasimba zvikuru uye kukwanisa kukwikwidza zvine mutsindo pamusika wepasi rose, ”akadaro Johnson.

Anoyambira kuti mhedzisiro yekusateerera meseji inogona kureva kusaririra kumashure kwepasi rese munzvimbo dzakaita sekumaka, zviwanikwa zvevanhu, ruzivo rwevatengi uye kukwikwidza kwakazara.

Mune masterclass pamusangano, Johnson achatsanangura kuti sei kushambadzira kunofanira kutanga mukati.

"Kunyangwe mishandirapamwe yekushambadza yakangwara kwazvo inogona kukanganiswa nevashandi vasina basa vanounza kushomeka kwevatengi," akadaro Johnson. “Makambani anoda kuti vatengi vade mabrand avo, asi hazviitike kunze kwekunge vashandi vavo vada zita racho. "Zvinogona kuva nenjodzi kumakambani kuyedza kuvaka chiratidzo chakasimba chinotarisana nevatengi kana vaine chiratidzo chakatarisana nevashandi."

Ichi chichava chimwe chemaviri masterclass pagore rino remazuva matatu-akasimba chirongwa chezviitiko, imwe yacho yakanangana nekuvhura kugona kwevashandi nekusimudzira mashandiro munzvimbo yebasa nekushandisa nzira yekusimba.

Iyo CTO's 9th Tourism Human Resources Musangano inotsvaga kupa inonakidza uye inodzidzisa foramu yevashandi vehunyanzvi kuti vawane ruzivo rwutsva uye vawane hunyanzvi hunodiwa kuvabatsira kuita kugona kukuru mumasangano avo. Inokurukura zvakare nezvezvinhu zvine chekuita nezve, uye zvine chekuita nezve, chikamu chevashandi chekushanya mudunhu iri; inoratidzira vashandi vevashandi kune zvakanaka zvekushanya munzvimbo yekushanya, uye inopa mukana wehunyanzvi hwekudyidzana.

Musangano uyu unotsigirwa neCayman Islands Dhipatimendi reKushanya neDart, Cayman Islands-inotungamirwa nesangano repasirese rine nzvimbo dzayo dzemakambani dzinosanganisira zvivakwa, kugamuchira vaeni, chitoro, varaidzo, mari uye bhaotech.

"Tinotenda musangano uyu uchabatsira kusimbisazve vashandi veCaribbean Tourism Tourism, vachivakurudzira kuti vatarise pazvirongwa zvevanhu zvinotsigira vashandi vanoita basa rakakwirira uye vakasimba," akadaro Juliet Du Feu, mutevedzeri wemutungamiri weDart wevashandi.