Destinations International, chitubu chikuru pasi rose chemasangano ezvekuenda zviri pamutemo nemahofisi egungano nevashanyi (CVBs), nhasi azivisa Gathan Borden semutevedzeri wemutungamiri wesangano wezvekushambadzira nekutaurirana.
Parizvino, Borden ndiye mutevedzeri wemutungamiri wekushambadzira kuVisinyoLEX muLexington, KY. Mune basa iri, anotarisira kushambadza, kushambadzira, kushambadzira, hukama neveruzhinji, social media, masevhisi evashanyi uye nzira dzewebhu dzeguta reLexington maererano nekufamba uye kushanya. Gathan ane makore gumi nemashanu murwi weindasitiri yekushanya, anga apedza nguva ari kuLouisville Tourism muLouisville, KY mumabasa akasiyana ekushambadzira, asati agamuchira basa remutevedzeri wemutungamiri wekushambadzira kuVisitLEX muna Chikunguru we15.
Semunhu anogara achitaurisa indasitiri, anotaura kumusangano wemuno, wedunhu uye wenyika wekushanya munyika yose pamusoro penyaya dzakasiyana dzekushambadzira uye maitiro uye muna 2021 akasarudzwa seimwe ye "Pamusoro makumi maviri neshanu Akanyanya Kushamisa Pfungwa Mukutengesa, Kushambadzira, uye Revenue Optimization" ne. Hospitality Sales & Marketing Association International (HSMAI).
Muchinzvimbo chake chitsva seSVP yekushambadzira nekutaurirana kuDestinations International, Borden ichange iine basa rekuvandudza nekuita kwese kushambadzira uye kutaurirana kuedza. Zvirongwa izvi zvinopa zano nekufambisa mikana yekubatanidzwa kune vanobatana uye nhengo, uye chinzvimbo Destinations International semutungamiri anofunga indasitiri pasi rose.
"Gathan imutungamiri ane ruzivo uye ane humbowo muindasitiri yedu, uye ndinofara kuti apinde muchikwata chedu," akadaro Gretchen Hall, mukuru anoshanda weDestinations International. "Kugadzira uye kuda kwaGathan kushambadzira pasina mubvunzo kuchasimudzira basa guru rinoitwa neDestinations International pachinzvimbo cheindasitiri yedu."
“Destinations International yagara iri chitubu chinotungamira uye izwi muindasitiri yedu kumasangano ekushambadzira kwekuenda. Ndiri kufara zvakanyanya uye ndinotarisira kujoinha timu uye kuenderera mberi nekubatsira indasitiri yedu kukura munzvimbo dzese dzekushambadzira uye manejimendi ekuenda," Borden akadaro.
Zuva rekutanga raBorden kuDestinations International richave Nyamavhuvhu 15, 2022.
Kutsvaga kwechinzvimbo ichi kwakatungamirwa neSearchWide Global, iyo yakazara-sevhisi yepamusoro yekutsvaga kambani inonyanya kumakambani ari mukufamba, kushanya, kugamuchira vaeni, gungano, mubatanidzwa wevatengesi, manejimendi enzvimbo, kushambadzira kweruzivo, mitambo nekuvaraidza maindasitiri.
ZVOKUBVA MUNYAYA INO:
- As a frequent industry speaker, he speaks at local, regional and national tourism conferences across the country on various marketing topics and trends and in 2021 was selected as one of the “Top 25 Most Extraordinary Minds in Sales, Marketing, and Revenue Optimization” by Hospitality Sales &.
- Gathan is a 15-year veteran of the tourism industry, having spent time at Louisville Tourism in Louisville, KY in various marketing roles, before accepting the role of vice president of marketing at VisitLEX in July of 2015.
- In his new role as SVP of marketing and communications at Destinations International, Borden will be responsible for the strategic development and implementation of all marketing and communications efforts.
