Panguva yekutaura kwake pa ITB Berlin 2024, Glenn Fogel, CEO weBooking Holdings, akaratidza rutsigiro rwakasimba rwekuitwa kwehungwaru hwekugadzira. Pachikamu cheConvention's Future Tracks, akapa chiono chake chekushandisa njere dzekugadzira muindasitiri yezvekushanya, yainzi Leadership, Innovation, uye Future of Travel. Fogel akasimbisa maitiro ekare evanhu vanoshanyira masangano ekufambisa, uko zvavanoda zvaitozivikanwa uye kupa kwakakodzera kwaigona kuratidzwa. Pamusoro pezvo, kambani yekufambisa yakashanda senzvimbo yekuonana kana paine nyaya panguva yerwendo. Iyi nhanho yebasa remunhu, Fogel akadaro, ndizvo chaizvo GenAI (generative artificial intelligence) inogona kupa, asi pamwero wakazara nekuda kwehuwandu hukuru hwe data iripo.
GenAI inopa vatengi zano repamusoro zvichienzaniswa neakapihwa nevanhu. Nekusimudzira masisitimu ekubhadhara akangwara ekufamba, GenAI neboka rayo remakambani vakamisikidzwa kuti vafambe mune ramangwana. Nhanho yekutanga munzira iyi kubatanidzwa kweAI-powered kufamba kuronga paGenAI's booking.com papuratifomu. Murongi wekufamba uyu anoshandisa hungwaru hwekugadzira uye anovaka pamusoro peiyo iripo muchina kudzidza modhi yeBooking.com, iyo zuva nezuva inokurudzira kwekuenda uye pekugara kumamirioni evafambi. Vhura AI's ChatGPT inopa inodiwa tekinoroji rutsigiro. Sekureva kwaGlenn Fogel, kufambira mberi uku mukugadzira AI kunowedzera kuedza kwavo kuenderera mberi mukudzidza kwemichina, zvichibvumira kuenderera mberi nekusimudzirwa kwechiitiko chevatengi pachikuva chavo.
Nechishandiso chitsva ichi, vafambi vane kugona kwete kungobvunza zvakajairika mibvunzo ine chekuita nekufamba, asi zvakare kuita mimwe mibvunzo yakananga. Sezvakataurwa neBhuku, vafambi vanogona kuita hurukuro dzenguva-chaiyo neAI Trip Planner, vachipa ruzivo nezve zvavanoda chaizvo, kubvunza mibvunzo, uye kugadzirisa tsvakiridzo dzavo. Mumasekondi mashoma, chishandiso chinogona kupa mazano matsva. Semuyenzaniso, murongi anogona kupa ruzivo uye mazano pamusoro penzvimbo dzaunogona kuenda, pekugara, uye kunyange kugadzira mafambiro emaguta, nyika, kana matunhu. Chinangwa ndechekugadzira chikuva chimwechete chinosanganisa ruzivo rwese rwekufamba, kubatanidza sarudzo dzekufamba, masisitimu ekubhadhara, uye mamwe akangwara mhinduro.
