Jamaica Tourism Gurukota Inopfupisa Dhinda Kuvhurazve Pakati pe COVID-19

Jamaica Tourism Gurukota Inopfupisa Dhinda Kuvhurazve Pakati pe COVID-19
Jamaica Tourism

The Jamaica Tourism Gurukota, Hon. Edmund Bartlett, ataura pamusangano wekutsikisa wedhijitari nhasi, Chikumi 4, 2020, nezve hurumende ichavhurazve sei mushure mecoronavirus. Pano pfungwa dzake dzekutaura dzakagovaniswa.

Sezvo hurumende ichiita hurongwa hwekuvhura hupfumi pakati peCVID-19 denda, kushanya kuri kutora nzvimbo yepakati, uye nechikonzero chakanaka. Iyo indasitiri yekushanya ndiyo chingwa cheJamaica uye bota. Inotarisira 9.5% yeGDP; inopa 50% yemari yekunze inowaniswa yehupfumi; uye inogadzira 354,000 yakananga, isina kunangana, uye inosimudzira mabasa.

Tourism ibhizimusi hombe - 80% yaro iri bhizimusi diki - maresitorendi, vatengesi vezvigadzirwa, vashanyi uye vanoshandisa zvekufambisa, zvinokwezva, mabhawa, zvitoro zvisina basa. Nekuda kwehukama hwekuyambuka nehukama pamwe nehumwe zvikamu zvinogadzira, zvinokurudzirawo kurima, kugadzira, uye hupfumi hwekugadzira.

Zviri mukati mechirevo ichi isu tine shungu dzekumutsiridza kushanya, uko kwakaremadzwa zvakanyanya nedenda iri.

Bazi rezveKushanya rakaverenga kudonha kwehupfumi.

Iko kunofungidzirwa kurasikirwa kwemari yekushanyirwa yakananga kuhurumende nekuda kwe COVID-19 muna Kubvumbi 2020 kusvika Kurume 2021 iJ $ 38.4 bhiriyoni.

Iyo inofungidzirwa kurasikirwa kwese kune hupfumi kubva pamubhadharo wevashanyi kubva kune vanomira vanosvika ndeye $ 107.6 bhiriyoni.

Iwe unogona kuona, nokudaro, kuti kuvhurwa kwematanho kwemiganhu yedu kune vafambi vekunze munaJune 15 hakusi kwekushanya chete. Iyo inyaya yehupenyu hwehupfumi kana kufa.

Isu tinofanirwa kudzosa vanopfuura mazana matatu nemakumi matatu ezviuru zvevanyaradzi-vakasiya misha yavo kuti vadzokere kubasa. Tinofanirwa kupa kumwe kuponeswa kumabhizinesi mazhinji ezvekushanya ayo pari zvino ari panjodzi huru yehupfumi.

Sezvo ini ndichitaura izvi, ndiri kufunga nezveruzhinji manzwiro atiri kufamba nekukurumidza, uye izvi zvinokonzeresa hutano kune vanhu veJamaican. Ndinoda kukuvimbisai kuti kuvhurwa kuchaitwa zvakachengeteka uye nenzira inodzivirira vashandi vedu vekumberi kwekushanya, vagari veJamaican, uye vashanyi vedu. Sekusimbisa kweMutungamiriri wedu, tinofanirwa kuramba tichichengetedza hupenyu tichichengetedza raramo yedu.

Hurumende yedu yakaratidza kusagadzikana mukutarisa uye kugadzirisa mukubata denda uye nezvakanaka zvibereko. Isu hatidi kuti timise iri basa rakanaka.

Naizvozvo, regai ndimbosimbisa kuti vasiri-zvizvarwa vanopinda kubva muna Chikumi 15 vachange vari pasi pehutano hwakafanana uye maitiro ekuongorora njodzi (kutarisa kwekushisa, zviratidzo zvekutarisa) sevagari vemunyika.

Kubva pakuongorora, kana zvikatarisirwa kuve nenjodzi huru, vanozodikanwa kuti vazvirongere vega kwavanenge vachienda kusvikira mhedzisiro yawanikwa.

Sezvakaziviswa kare, kuvhurwa kwekushanya kuri kutungamirwa neyechishanu-yekudzosa zano.

  1. Maitiro akasimba ehutano nekuchengeteka ayo anomira kuongororwa kwemuno nekunze.
  2. Kurovedza zvikamu zvese kugadzirisa maprotocol uye mutsva maitiro maitiro kuenderera kumberi.
  3. Maitiro akatenderedza COVID ekuchengetedza zvivakwa (PPEs, masiki, infrared michina, nezvimwewo).
  4. Kutaurirana nemisika yemuno neyekunze nezve kuvhurwa.
  5. Maitiro akadzedzereka ekuvhurazve / kugadzirisa njodzi munzira yakarongeka.

Tourism Product Development Company (TPDCo) yakabatana nePricewaterhouseCoopers (PwC) kugadzira zviga izvi zvekushanya.

Izvi zvinotevera kutaurirana kwakakura nemasangano ehurumende, kunyanya maMinistry ehutano, kuchengetedzwa kwenyika, uye vekunze, pamwe nevemasangano akazvimirira oga, masangano evashandi, nevamwewo vemuno nevekunze.

Pamusoro pezvo, mapuroteni edu akagamuchira kubvumidzwa kwepasirese kweWorld Travel & Tourism Council (WTTC).

Izvo zvakagadzirirwa zvichibva pamabhenji emisika inosvika makumi maviri mumakungwa eCaribbean nepasirese, nemasangano ehutano epasi rese.

Maindasitiri zvikamu zvakafukidzwa nemaProtocol:

  • Hotels
  • Madiki mahotera / dzimba dzevaeni
  • Attractions
  • Beaches
  • kutakura
  • Shopping
  • Zvemagariro zviitiko (maresitorendi nemabhawa)
  • Zviteshi zvengarava

Izvo zvakakosha zvinhu zvemitambo yekushanya:

  • Utsanana
  • Kutarisana nemasiki uye zvekuchengetedza zvemunhu
  • Kurega muviri
  • Bvisa kutaurirana uye mameseji
  • Dhijitari inogonesa
  • Yechokwadi-nguva yekutarisa hutano uye kuburitsa
  • Kukurumidza kupindura
  • kudzidza

Ndichiri kushandisa zviga izvi zvehutano nekuchengeteka, hatidi kuti zvivhare "moyo nemweya weJamaica" zvinoita kuti tive nzvimbo inokwezva zvakadaro kune vashanyi nevagari zvakafanana. Mune mamwe mazwi, hatidi sanitization uye kusiyanisa kwepanyama kugadzira tsika isina chena. Ticharamba tichisimbisa kudziya kwedu uye tsika mune zvese zvatinoita, kuyeuchidza nyika kuti iyi ndiyo # # nzvimbo yekuve.

Sechikamu chedu rebasa rakakura kuchengetedza hupenyu hwevashandi vedu vekushanya kana chikamu ichivhurwa, Ministry yangu nguva pfupi yadarika yakapa masiki zviuru gumi pamberi pevashandi veindasitiri. Ichi chirongwa chazvino chiri kuitwa kuburikidza neTurkey Product Development Company (TPDCo) uye Tourism Linkages Network.

Tiri kushandisa kungodarika pamamirioni mashanu emadhora muchiitiko ichi, uye isu tiri kufara nekuti haisi chete chirongwa chiri kufambisa kupihwa chinodiwa chekudzivirira, asi chiri kubatsira mukusimudzira hupfumi nekugadzira mikana yemabhizinesi madiki ekugadzira indasitiri yekamba kuburikidza nekugadzirwa kwemasikisi. Vamwe vanamuzvinabhizimusi vadiki makumi maviri nevaviri vakabatanidzwa kugadzira masiki aya.

Tarisiro yedu yanga isingave yekuchengetedza chete uye kuchengetedzeka asiwo kuchengetedzwa kwemari kweichi chikamu.

Tiri mukutaurirana neJamaica National neNational Export-Import (EXIM) Bank kuti tiongorore zviridzwa zvakakodzera kuti zvibatsire ma SMTE kuchengetedza michina yekuchengetedza yeCOVID.

Pamusoro pezvo, Bazi rezveMari richange richipa $ 1.2 bhiriyoni muzvipo zvekubatisa zveCOVID-19 kutsigira vashoma vanoshanda munzvimbo dzekushanya nedzimwe dzakabatana, kusanganisira mahotera, zvinokwezva, nenzvimbo dzekushanya, dzakanyoreswa neTourism Product Development Company (TPDCO) .

Nezuro, takaita rwendo rwekutsvaga chokwadi munzvimbo dzakasarudzika muMontego Bay neOcho Rios - Hospiten, Holiday Inn, Sandals Montego Bay, Sangster International Airport, Coral Cliff / Margaritaville, Deja Resorts, uye Jamaica Inn - kuyera kugadzirira kwe indasitiri yekuvhurazve. Ndiri kufara nezvandakaona, uye ndine chivimbo mukuvhurwa kwenzvimbo yekushanya nenzira yakachengeteka uye yakachengeteka kune vashandi vekushanya, vagari veJamaican, uye vashanyi vedu.

Dzimwe nhau nezve Jamaica.

#rekuvakazve

 

ZVOKUBVA MUNYAYA INO:

  • Sezvandinotaura izvi, ndinorangarira manzwiro eruzhinji kuti tiri kufamba nekukurumidza, uye izvi zvichaisa njodzi yehutano kuvanhu veJamaican.
  • Ndinoda kukuvimbisa kuti kuvhurwazve kuchaitwa zvakachengeteka uye nenzira inochengetedza vashandi vedu vepamberi vekushanya, vagari vemuJamaican, uye vashanyi vedu.
  • Ticharamba tichiwedzera kudziya kwedu uye tsika mune zvese zvatinoita, kuyeuchidza nyika kuti iyi ndiyo #1 nzvimbo yekuve.

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Nezvomunyori

Linda Hohnholz, mupepeti weTN

Linda Hohnholz anga achinyora nekugadzirisa zvinyorwa kubva pakutanga kwebasa rake rekushanda. Akaisa chishuwo ichi chekuzvarwa kunzvimbo dzakadai seHawaii Pacific University, Chaminade University, iyo Hawaii Vana Discovery Center, uye ikozvino TravelNewsGroup.

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