Gurukota rezvekushanyirwa kwenyika reJamaica, Hon. Edmund Bartlett, anoti Ministry yavo iri kugadzira hurongwa hwekuita kuti Jamaica ive nzvimbo yakanaka yekuenda. Vakataura zvakare kuti izvi zvaita kuti nyika ive nzvimbo inotungamira yekujairana nekugadzira mhinduro dzeshanduko yedhijitari iri kuitika pasi rose mumaindasitiri.
Jamaica's Tourism sector, ichangopedza mhemberero dzeTourism Awareness Week, pasi peUnited Nations World Tourism Organisation's (UNWTO) dingindira reWorld Tourism Day, Gunyana 27th – 'Tourism and the Digital Transformation.
“Dingindira reTourism Awareness Week gore rino rinotaura nezveshanduko yedigital iri kuitika muTourism. Ndinozvininipisa nenyaya yekuti dzimwe nyika zhinji hadzina kungoona zvatanga tichiita asi dzanga dzichishandisa zvirongwa zvedu zvakawanda semucherechedzo wavanogona kushandisa munyika dzavo. Hurongwa hweLingages kunyanya, hwakaparadza zvido zvevashanyi vedu uye nekugadzira zvirongwa zvitsva uye zvinofambiswa netekinoroji kuti zvizadzise zvido zvavo zvakasiyana," akadaro Gurukota Bartlett.
Minister vakazviona kuti UNWTO dingindira rakasarudzwa, raive rakakosha nekuti nyanzvi dzemuindasitiri dzakawanda dzinofanirwa kushandisa tekinoroji kuzvinakira pane kutya kuti inogona kukanganisa kukanganisa.
Maneja weJamaica Vacations Ltd. weCruise Tourism, Francine Haughton, anotsanangura mashandiro eiyo 'Happy or Not' digital monitor, kunhengo dzeTourism Action Club panguva yeWorld Tourism Day Forum yakaitwa musi wa27 Gunyana 2018 paMontego Bay Convention Center. .
“Maitiro etekinoroji matsva ari kukanganisa zvakanyanya mafambiro uye ari kuwedzera kukosha kumaitiro agara achiitwa. Ne tekinoroji yedhijitari inoisa nzvimbo dzepasirese pese pese, kukwikwidza kwehupfumi hwekushanyirwa kuchaenderana nekugona kwavo kushandisa tekinoroji iyi kune mukana wavo.
Iri kuumba mwero wekubuda pachena usina kumbobvira waonekwa nenyika. MuNano Nguva tinokwanisa kuwana mhinduro dzakakosha kubva kune vashanyi vedu dzinogona kutibatsira kuvandudza, kukura uye kuwana zvakawanda. Iyi data yakakosha iri kutyaira huwandu hwevanhu pamusika, chiri chishandiso chikuru chekutyaira kuita sarudzo ”Bartlett akadaro.
Akataura kuti Ministry yavo yakashandisa Tourism Awareness Week, iyo yakatanga neSvondo Gunyana 23, kuratidza zvimwe zvezvirongwa zvakakosha zvakagadziridzwa nehushumiri hwavo kusimudzira tekinoroji.
"Yedu Tourism Linkages Network yakagadzira Taste Jamaica Mobile App inopa mukana kubva chero kupi zvako pasirese kunzvimbo dzedu dzinopisa chikafu, nzira dzekubika uye zviitiko zvinotarisana nechikafu. Panguva imwecheteyo, iri kusimudzira maresitorendi nenzvimbo dzekudya mhiri kweJamaica. Sangano reNetwork rakaunza zvakare chirongwa chepadandemutande cheAgri-Links Exchange Initiative (ALEX) icho chiri kufambisa kutenga pamwe nekutsinhana kwezvinhu pakati pevarimi nevatengi vari mumahotera emuno,” akadaro Bartlett.
Akagoverawo kuti Jamaica Tourist Board (JTB) ine itsva yakazara-yakabatanidzwa, yakawanda-mitauro Visitjamaica.com, iyo iri kushandura nzira iyo Destination Jamaica iri kutaurirana nenyika. Iyo web-portal chikamu chehurongwa hweJTB hwese hwekukwikwidza mumusika wepasi rose unogara uchingochinja pamwe nekugadzira patsva nzira dzayo dzekushambadzira nekusimudzira Jamaica senzvimbo yekuenda.
"Ini ndinofunga zvimwe zvandinofarira pawebhusaiti itsva iyi ndezvekuti inopa nguva chaiyo yekuwana uye zvirimo kune vanoshanya uye vamiriri vekufambisa pasi rose zvichivabvumira kuti vanyatsoita mukutengesa Jamaica. Izvi zvichaita kuti masangano edu madiki ari munyaya dzekushanyirwa abatsirikane zvakananga,” vakadaro Minister.
Munguva yeVhiki Rokuzivisa nezveKushanya, Bazi rezvekushanya nemasangano aro rakabata vechidiki kuburikidza nekugadzira makwikwi ekushambadzira edhijitari, pamwe nekuita musangano wezvehunyanzvi hwekushanya - ese ari maviri aingove enhengo dzeJTB-run Tourism Action Club.
Pamusoro pezvo, Ministry yakaunza nyika zviri pamutemo kumidziyo mitsva ye “Happy or Not” yedhijitari yakaiswa pazviteshi zvechikepe kuti itarise ruzivo rwevashanyi munguva chaiyo. Iyo yekutarisa chishandiso chiri nyore chinoshandisa emojis inozivikanwa pasi rose kubata mazinga ekugutsikana.
"Tinogona kushandisa iyi data kuona nyaya, kuburitsa zvikonzero zviri nyore, uye kuita zviito zvekuvandudza zvinogona kuyerwa nekusimbiswa. Inobvumirawo chiito chekukurumidza chinogona kuitwa dzimwe nguva kunyange ngarava isati yaenda kana kuti nguva pfupi pashure pacho,” akatsanangura kudaro Minister.
Minister Bartlett parizvino vari muLondon, naDirector weTourism Donovan White, vari kuenda kuJTB's Jamaica Travel Market. Vachashandisa mukana uyu kusangana nevafambisi vepamusoro vekushanya muUnited Kingdom kugovera zviitiko zvinonakidza zvekutandarira uye zvitsva zvinopihwa muJamaica. Minister vari kutarisirwa kudzoka kuchitsuwa musi wa30 Gunyana 2018.
