Kutambira uku kwakaitwa kuti kusimbise chinzvimbo cheMiami senzvimbo yepasi rose yemimhanzi yechiLatin uye tsika. Vaenzi vepamusoro-soro vaisanganisira David Whitaker, Mutungamiriri weGreater Miami Convention & Visitors Bureau, uye Daniella Levine-Cava, Meya weMiami-Dade County.
Kwegore rayo rechitatu rakatwasuka, Miami ndiro guta rechitatu kugamuchira maLatin GRAMMY, achiidzosa denderedzwa rakazara kune basa rakakosha mukuita kwemimhanzi yechiLatin. Meya Levine Cava anoti, "Miami, hongu, inzvimbo huru yetsika, asi ine mabhenefiti ehupfumi kumabhizinesi emuno nevashandi."
Latin GRAMMY Vhiki ichasanganisira nzvimbo dzepamusoro dzeMiami-iyo Adrienne Arsht Center uye Kaseya Center-senzvimbo dzekupemberera zviitiko zvakasiyana. Nzvimbo dzakadai dzinoratidza kugona kweMiami kubata zviitiko zvepasi rose. "American Airlines, kambani yedu yepamutemo yeMubairo, yakataura kuti yakazvipira mudunhu, nekudaro ichienderera mberi nekuita basa rakafanana pakati peMiami neLatin America.".
Miami ine hukama hwekuzvarwa neLatin tsika kuburikidza nehunyanzvi hwayo uye mimhanzi; saka, iro guta raizove rakango enderana neLatin GRAMMYs. Inozivikanwa nekusika kwaro kwetsika dzakawanda kuburikidza nezviitiko zvakaita seArt Basel uye Wynwood's street art scene, guta raizopa yakaringana mamiriro ekubata echiLatin GRAMMYs nekusimbisa chinzvimbo cheMiami semutungamiri wenyika mutsika nemumhanzi.