TIS - Tourism Innovation Summit 2022, musangano wepasi rose wezvekushanya uye hunyanzvi hwekuvandudza tekinoroji, unodzokera kuSeville (Spain) kubva 2 kusvika 4 Mbudzi, uchiunza pamwechete vanopfuura zviuru zvitanhatu nyanzvi. Gore rino, vanopfuura 6,000 vanotungamira nyanzvi dzepasi rose vachaburitsa maitiro matsva ari kushandura indasitiri yekushanya uye kuumba ramangwana rechikamu. Kunzwisisa kuti indasitiri yemahotera iri kusimukira sei, mashandisiro ari kuita nzvimbo dzekuEurope matekinoroji akadai seAI kana data analytics kuti igadzirise kuvhundutsa kwekunze, uye kuti mafambiro evashanyi ari kuchinja sei achave mamwe mbiru dzichagadziriswa paTourism Innovation. Global Summit.
Pakati pevanyanzvi vachange vari Gerd Leonard, CEO weThe Future Agency, anosanganisirwa pakati pevane zana vane simba zvakanyanya vekuEurope neWired UK yekukurudzira mamirioni avanhu nemotto yake "vanhu, nyika, chinangwa uye budiriro". Mukutaura kwake, Leonhard achapa maonero ake emangwana enguva itsva yeindasitiri yekufambisa zvichibva paruzivo rwake rwakakura mumakambani makuru akadai seMicrosoft, NBC, Visa, Google uye European Commission. Munyori weakanakisa mutengesi 'Tekinoroji vs Humanity' acharatidza nezve shanduko iyo anotevera 100 makore achaunza kune iyo chikamu, ichipesvedzerwa nemisimboti mitatu yakakosha: holistic, denderedzwa uye vanhu, uko tekinoroji uye kusimba kune zvakawanda zvekutaura. Iyo nyanzvi ichatsanangurawo nzira yekugadzirira kuita sarudzo dzakanakisa mumhando nyowani yekushanya.
Mumwe mutungamiri achange ari paTIS 2022 ndiTim Hentschel, mubatsiri uye CEO weHoteraPlanner. Hentschel wechizvarwa chechitatu ane hotera achagovera ruzivo rwaakawana kubva mukuva chikamu chekambani inotungamira tekinoroji inoshandisa hungwaru hwekugadzira. Neanopfuura makore makumi maviri eruzivo rwakabatanidzwa muindastiri, achakurukura kuti hunyanzvi hwekuvandudza tekinoroji hunoita basa rakakosha sei mukuumba indasitiri yekugamuchira vaeni uye kuti chikamu chinogona kuramba chiri pamberi peiyo curve kupindura kune shanduko yevatengi.
Uye zvakare, Bas Lemmens, CEO weMeetings.com, Diego Calvo, CEO uye muvambi weConcept Hotel Group, Annakaisa Ojala wekushanya kuFinland naMark Robinson weScenic Luxury Cruises & Tours vachakurukura kuti digitalisation iri kushandura sei indasitiri uye ndezvipi zvitsva. mafambiro nemaitiro emufambi.
Zvitsva zvinoda, zvitsva zvekufamba
Imwe yembiru ichakurukurwa panguva yeTIS2022 ichave yakanyanya kuchinja kwevatengi muzviitiko zvekufamba uye kukosha kwekunzwisisa zvinodiwa nevafambi kuti vapindure kumusika. Musangano uyu uchaparura tsvakiridzo nyowani kubva kuArival nePhocuswright, iyo inotaura nezvekuchinja kuri kuitika pakati pevafambi kana zvasvika pakufamba kwavo uye zviitiko zvekushanya. Pamusoro pezvo, Douglas Quinby, mubatsiri uye CEO weArival, achaburitsa mafambiro pakati pevafambi veUS neEurope pamusoro pemawaniro avanoita nekufamba kwebhuku, uye izvo indasitiri inoda kuziva nekuita kukwezva vashanyi vatsva.
Imwe nyanzvi yakagadzwa yekutsvagisa, Wouter Geerts, Mutungamiriri weKutsvagisa kuSkift, kambani yehungwaru yeindasitiri yekufambisa, ichapa mikana yechikamu chekushanya mukutarisana nekusagadzikana kwazvino nekuda kwezviitiko zvepasi rese sehondo muUkraine, kukanganisa kweinflation uye. kurwisana nekushanduka kwemamiriro ekunze. Semuongorori weindasitiri yekushanya, achapa chirevo chepasi rose chinobva pane data yekupindura kumatambudziko aripo uye emangwana echikamu. Cristina Polo, EMEA muongorori wemusika kuPhocuswright, achagovera tekinoroji yakakosha uye mafambiro ari kushandura nzira yekutenga yemufambi uye ruzivo rwekufamba, uku Ada Xu, EMEA director wedunhu kuFliggy (Alibaba Group), achapa tarisiro yenzvimbo yekushanya. muChina.
Pamwe chete nevatauri vepasi rese vanopfuura mazana mana, mafemu anodarika zana nemakumi mashanu anoratidza mafemu akadai seAccenture, Amadeus, CaixaBank, City Sightseeing Worldwide, The Data Appeal Company, EY, Mabrian, MasterCard, Telefónica Empresas, Convertix, Keytel, Turijobs uye PastView, pakati pevamwe vakawanda. , icharatidza kuTIS400 mhinduro dzavo dzichangoburwa muArtificial Intelligence, Cloud, Cybersecurity, Big Data & Analytics, Marketing Automation, contactless tekinoroji kana Predictive Analytics, pakati pevamwe, yechikamu chekushanya.
