Carlson Rezidor Hotel Boka rinozivisa kudzokororwa kwaro kuRadisson Hotel Boka, rinoshanda nekukurumidza, kuInternational Hotel Investment foramu (IHIF) muBerlin.
Iyo nyowani chiziviso inoshandisa iyo ine simba, yepasi rose brand equity yezita raRadisson kutyaira kuzivisa mumusika, kuwedzera kushambadzira kugona kune iyo yepasirese portfolio uye nekupa zvakasarudzika zviitiko zvekuita Yese Moment Nyaya yevaenzi, varidzi uye tarenda. Yese Moment Matters ichave iri nyowani siginicha sevhisi yekambani uye nemhando dzayo dzese dzehotera.
Izita idzva rekuenda kumusika, Radisson Hotel Group, rinobata pahukama hwakasimba pakati peRadisson Hospitality, Inc. (yaimbova Carlson Hotels, Inc.) neRezidor Hotel Group AB (yakanyorwa pachena paNasdaq Stockholm, Sweden uye inotungamirwa neBrussels, Belgium) uyo ane master franchise zvibvumirano zvekuvandudza nekushandisa akawanda mabrand muEurope, Middle East ne Africa.
Parizvino, iro rechigumi nerimwe boka hombe muhotera pasi rose, Radisson Hotel Boka inoumbwa nemabhuru ehotera masere ane mahotera anodarika 11 1,400 ari kushanda uye ari kuvandudzwa. Kuvhurwa kwehunyanzvi hutsva hweboka chinhu chakakosha muchirongwa chemakore mashanu chekushandura icho chinoshandura bhizinesi nekuchimisa kuita sarudzo inosarudzika yevaenzi, varidzi, vatengesi uye tarenda.
"Nhasi ndiko kutanga kwenguva inonakidza yeRadisson Hotel Boka, rakabatanidzwa nechiratidzo chedu chitsva uye chiratidzo chenguva refu kuti ive kambani yepamusoro yepamusoro yekutambira vaenzi munyika," akadaro Federico J. González, Mutungamiri & CEO, Rezidor Hotel Boka uye Sachigaro weGlobal Steering Committee, Radisson Hotel Boka. “Chirongwa chedu chemakore mashanu chekushandisa chinosanganisira zvirongwa zvinojekesa kukosha kwedu, kusimudzira basa redu, kufambisa mashandiro, kuisa mari muzvirongwa zvehunyanzvi hutsva uye kuenzanisa nhengo dzechikwata chedu kuendesa siginecha yedu, Yese Moment Matters. 'Nguva dzese Nyaya' ndezve maitiro atinoita bhizinesi kuRadisson Hotel Boka uye kuti isu tiri papi - nzvimbo yekusangana zvine chinangwa. Kune wese munhu. Mazuva ese. Kwese kupi. Nguva dzese. Kudzwazve kwedu angori mavambo. ”
“Kuumbwa kweRadisson Hotel Group ndiko kushanduka kwekudyidzana kwedu kwenguva refu neRezidor Hotel Group. Tose tiri pamwe chete, tiri kujekesa nekugadzira chivakwa chitsva chemuchina kuti tiwane kukosha kwakanyanya kune vashanyi vedu uye varidzi, "akadaro John M. Kidd, Chief Executive Officer & Chief Operating Officer, Radisson Hospitality, Inc. zvirongwa zvedu zvine hungwaru uye mashandiro uye kuenda kumusika seumwe mutambi akasimba. ”
Mukubatana pamwe nekuenderana kwakatarisana neRadisson brand equity, iyo Radisson Hotel Group yakagadzirisa zvivakwa zvemhando yepamusoro uye yakatsanangudza zvakare zvivakwa zvevaenzi kuti zviitwe pamhando dzese sere: (1) Brilliant Basics (2) Nguva dzisingakanganwike (3) Nharaunda Chiitiko (4 Inzwa Kureruka.
Iyo brand portfolio inotangira kubva pari nyore kusvika kune hupfumi hwazvino neyakagadziriswa inosanganisira:
RADISSON CHIKONZERO ™
WELCOME TO THE KUNYANYA
Radisson Unganidzo ichatsiva iyo Quorvus Collection brand yekambani. Radisson Unganidzo ichavhura muna Chikumi 2018 sekutanga muunganidzwa wemahotera edu akasarudzika.
RADISSON BLU®
INZWA KUSANGANA
Radisson Blu ichaenderera ichiendesa yakanaka uye yakasarudzika sevhisi munzvimbo dzinoyevedza nekuenderera mberi kuwedzera mumaguta makuru kutenderera pasirese.
RADISSON®
SIMBA RINONAKA
Radisson ichaunzwa muEMEA kushandira iyo yepamusoro chikamu. Iyo mhando ichazorodzwa muAmerica neAsia Pacific, iine shanduko kuchiratidzo chayo uye kuzivikanwa kwekuonekwa, chigadzirwa dhizaini uye zviitiko zvevaenzi, izvo zvinotarisana nekuendesa Scandinavia yakagamuchira vaenzi.
RADISSON RED®
NAKIDZWA NAYO!
Radisson RED, yekutamba twist pane yakajairwa hotera chiitiko, yakaburitsa chitsva chigadzirwa chigadzirwa uye yakagadziridzwa logo ine yakasimba kukura chirongwa kune EMEA neAmerica.
PAKA PLAZA®
NEMAHARA, KUSHANDA BASA
Park Plaza inopa maitiro-ekugadzika dhizaini uye inotora simba uye maitiro enzvimbo yega yega nzvimbo. Mucherechedzo parizvino urikushandiswazve kuti zviwedzere kukodzera kune vafambi vekunze kwenyika.
PAKA INN® NARADISSON
ONA ZVAKANAKA
Park Inn naRadisson icharamba ichiwedzera tsoka dzayo kutenderera pasirese uye ichipa zviitiko zvisina kunetsekana, chikafu chakanaka uye nharaunda dzakakwenenzverwa mumaguta makuru uye padyo nenhandare dzendege.
NYIKA INN & SUITES® NARADISSON
NDINODA NYIKA IYI
Country Inn & Suites naRadisson munguva pfupi yapfuura yakazivisa musangano mutsva wekutumidza mazita uchiwedzera "naRadisson" kuenzanisa mhando neiyo tenzi brand uye icharamba yakatendeka kuchimiro chayo chekudziya kwenyika.
PRIZEOTEL
ANOGONESESA DZIMWE DZIDZO
awardotel icharamba ichikura kuyambuka EMEA kuti ishandire chikamu chemazuva ano chehupfumi.
Iyo nyowani nyowani yekuvaka ichagonesa nyowani-inotarisana nevatengi mabhenefiti uye madhiraivha ekutengesa anosanganisira:
Radisson Rewards ™ chirongwa chinozorodza chepasi rose chekuvimbika (yaimbove Club Carlson SM), uko nhengo dzinonakidzwa neMitezo chete Mitengo, dzinowana mabhenefiti akasarudzika uye dzinowana husiku hwemahara. Radisson Rewards ™ yeBhizinesi inoendesa kushamwaridzana nevashandi vehunyanzvi kusanganisira musangano nevanoronga zviitiko, vamiririri vekufamba nevabatsiri vevatungamiriri pamhando dzese.
Radisson Misangano ™ ndeye yakasimbiswa misangano uye zviitiko zvinopa zvakagadzirirwa kuti chiitiko chega chega chive chakasiyana nenzvimbo dzakashongedzerwa zvakakwana, pa-saiti kutaurirana uye akanyatsogadzirwa mamenu. Ichavhura gare gare gore rino neakawanda-mhando dijitari chikuva.
RadissonHotels.com inzvimbo nyowani yepasi rose, yakawanda-yemhando yedhijitari inounza indasitiri-inotungamira online kubhuka ruzivo kune vashanyi nevashandi vehunyanzvi, ichitangisa gare gare gore rino.
Radisson Hotel Boka rinotarisira kuisa mari zvakanyanya pamakore mashanu anotevera mumapuratifomu uye tekinoroji, inosanganisira yakazara IT chirongwa chekubatanidza, nyowani manejimendi manejimendi uye ekuparadzira mapuratifomu pamwe neiyo CRM nyowani, kuvimbika uye mushandirapamwe manejimendi mapuratifomu. Ichaitawo mari dzakakosha mukumisikidza kana kuisazve anopfuura mahotera mazana mashanu pasirese.
Akazvipira kuita Yese Moment Matter, Radisson Hotel Boka ichave mugamuchiri wechokwadi uye wepamoyo mudiwa, uye inotarisira kuve imwe yemakambani matatu epamusoro epahotera munyika, uye kambani yesarudzo yevaenzi, varidzi uye tarenda.
