Tourism Malaysia, bhodhi rekusimudzira pasi peBazi reKushanya, Arts & Tsika Malaysia, iri kutora chikamu zvakare muArabian Travel Market nevadyidzani vemunyika vanotengeserana nekushanya, kusimudzira Malaysia kumusika wekuMiddle East. Ichiratidza zvazvino zvinokwezva uye nzvimbo dzekutenga, kunakidzwa kwemhuri, eco-adventure, honeymoon, zororo reumbozha, Malaysia ichasimbisawo mukurumbira wayo senzvimbo yakachengeteka yekufamba.
Chiitiko chegore rino chine mukurumbira chiri kuitirwa zvakare kuDubai World Trade Center, kubva ku9th kuna 12th Chivabvu. Gore rino, nhumwa dzeMalaysia dzinotungamirwa naVanoremekedzwa Gurukota Dato' Sri Hajah Nancy Shukri, Gurukota rezvekushanya, hunyanzvi netsika kuMalaysia. Malaysia Pavilion ine vamiriri makumi matanhatu nevana vanomiririra masangano makumi matatu nemaviri, ane shungu dzekusangana akakosha maindasitiri vatengi kubva kuMiddle East.
Malaysia yakavhurazve miganhu yayo kune vashanyi vekunze musi wa 1 Kubvumbi 2022. Vachitaura, Dato' Sri Nancy akati, "Chakanga chiri chiitiko chakakosha kuindasitiri yedu yekushanya sezvo tichigamuchira vashanyi vekunze, kekutanga uye vashanyi vanodzoka zvakafanana, kusimudzira hupfumi hwedu. . Zvino miganhu yedu zvayakavhurika zvizere zvakare, tine chivimbo chekuti tichapupurira kudzokororwa kwakasimba kwenhamba dzekushanya, kusimudzira kudzoreredzwa kwehupfumi hwedu. Tinofungidzira mamiriyoni maviri evashanyi vekunze vanosvika gore rino kubudisa zvakawanda kupfuura RM8.6 bhiriyoni (AED7.5 bhiriyoni) mumarisiti ekushanya. "
Pre-denda, muna 2019, Malaysia yakagamuchira vashanyi 397,726 kubva mudunhu reMENA. Saudi Arabia yaive musika wepamusoro weMalaysia, uchiverengera vashanyi 121,444, vanopfuura 30% yevanosvika, kubva kuWest Asia neNorth Africa kumatunhu, kuwedzera kwe8.2% kupfuura gore rapfuura.
Nhumwa dzeMalaysian dzinosanganisira mahotera nenzvimbo dzekutandarira, vamiriri vekufambisa, varidzi vezvigadzirwa zvekushanya, uye vamiriri kubva kumabhodhi ezvekushanya enyika. Mukati mechiitiko chemazuva mana, vachange vachiratidzira zvigadzirwa zvavo zvekushanya uye masevhisi anonangana nemusika wekuMiddle East.
Basa racho rine chinangwa chekusimudzira kuzvipira kwekutanga kushandira pamwe kwakanaka kwekushanya, kuita mushandira pamwe mune ramangwana, uye kubatana neindasitiri yekufambisa & yekushanya mudunhu. "Ticharamba tichisimbisa zvakanyanya uye takatarisana nekukwezva vashanyi vekuMiddle East kuMalaysia, saka isu tichave tichiwedzera kuedza kwedu kusimudzira pano," akadaro Dato 'Sri Nancy panguva yekutanga.
Muchiitiko chese, Dato 'Sri Nancy akarongerwa kusangana nevakuru vakuru kubva kumakambani makuru ekuMiddle East kukurukura nezvekubatana mune ramangwana. Gare gare, nhasi (10th Chivabvu), Dato 'Sri Nancy achange ari pakusaina Memorandum of Collaboration (MOC) pakati peTourism Malaysia neEmirates, zvichaitika paEmirates stand.
Iyi MOC ichabatsira hupfumi hweMalaysia uye kusimbisa hukama hwehupfumi muindasitiri yekushanya pakati peMalaysia neUnited Arab Emirates. Zvichitevera izvozvo, Dato 'Sri Nancy achange achiitira gala dinner musi wa11th Chivabvu kutenda mubatanidzwa wekushanya wakaungana muDubai nerutsigiro rwavo nerubatsiro mukusimudzira Malaysia.
ZVOKUBVA MUNYAYA INO:
- “We will continue to place a strong emphasis and focus on attracting Middle Eastern tourists to Malaysia, so naturally we will be stepping up our promotional efforts here,” said Dato' Sri Nancy during the launch.
- Sri Nancy will be hosting a gala dinner on 11th May to thank the tourism fraternity gathered in Dubai for their support and assistance in promoting Malaysia.
- Now that our borders are fully open again, we are confident that we will witness a strong rebound in tourism numbers, to bolster the recovery of our economy.
