The UNWTO/WTM Ministers’ Summit, yakaitwa nezuro neWorld Travel Market neWorld Tourism Organisation (UNWTO), yakagamuchirwa zvakanaka nevatori vechikamu kubva kuhurumende nevebazi rakazvimirira nekuda kwechimiro chayo chitsva chinotungamira kune zvimwe zvinotorwa zvakatenderedza dingindira regore rino: Investment in Tourism Technology.
Gore rino, the UNWTO/WTM Ministers’ Summit yakaitirwa kuWorld Travel Market, imwe yeshoo huru yekutengeserana yezvekushanya pasi rose (6 Mbudzi 2018), yakatarisana nekudyara muhunyanzvi hwekushanya ine novel fomati. Kekutanga musangano uyu waive neboka revatungamiriri vemakambani akazvimirira pamwe chete neboka remakurukota, zvichikonzera kukurukurirana kwakavhurika uye kunobatsira kwemazano nemafungiro ekuti mari yakazvimirira ingaitwe sei muhunyanzvi hwekushanya.
Izvi zvaireva kuti makurukota ezvekushanyirwa kwenyika nevamiriri vepamusoro-soro kubva kunyika dzinosanganisira Bahrain, Bulgaria, Egypt, Italy, Malaysia, Mexico, Portugal, Romania, South Africa, Uganda, Uruguay neUK vakakwanisa kufungisisa nekupindura pfungwa dzaivepo. neinotungamira yekushanya uye tekinoroji mari yekudyara inobatanidzwa mupaneri, seAlibaba Capital Partners, Atomico uye Vynn Capital.
"Pasina rutsigiro rwevanonyanya kukoshesa kushanya, kunyanya hurumende, makambani nevanoisa mari, kusimudzira uye kuita zvigadzirwa zvitsva hazvigoneke. Nhaurirano dzanhasi dzinojekesa basa rine simba rezvikamu zviviri izvi pamwe nekudiwa kwekudyidzana kwakasimba pakati peveruzhinji nevega,” vakadaro. UNWTO Mutevedzeri wemunyori mukuru, VaJaime Cabal, vachivhura chiitiko ichi.
Mafungiro akafanana pakati peboka revemabhizinesi emakambani akazvimirira aive ekuti kukanganisa kunotungamira shanduko muchikamu chekushanya, asi mutemo unogona kudzivirira kuwana mamiriro ekudyara anoyevedza anodiwa kutsigira kuvhiringa mabhizinesi matsva. Izvo zvakakurudzirwa kuti mutemo unofanirwa kugadziriswa kuitira kupa nhungamiro dzakajeka kune vanoisa mari vanoda kuisa mari yakavanzika muhunyanzvi hutsva.
Vati wandei vetekinoroji vanoisa mari vakasimbisa kukosha kwekuderedza mutengo wemukana uye kubvisa zvipingamupinyi zvehutongi zvekuvandudza mukushanya. "Zvinoda kuve nyore kuti kutanga-ups kukura uye kuwedzera - kana mitemo ikachinja nekukurumidza, vanoisa mari vanozeza kuisa mari," Katherine Grass weThayer Ventures akaudza makurukota.
Lio Chen, Managing Director paTravel & Hospitality Center yeInnovation pakambani yePlug and Play, akadana makambani makuru ehunyanzvi kuti abatanidze nekutanga kusimudzira mazano, zviwanikwa zvevanhu nekudyara. "Ndinokumbira makurukota kuti akurudzire makambani mashanu epamusoro munyika mavo kuti ashande nekutanga uye kukurudzira hunyanzvi," akadaro.
Panyaya yezvemitemo, Michael Ellis, UK Parliamentary Under-Secretary of State for Arts, Heritage and Tourism, akati: "Mubvunzo wekuenzanisa, uye zvinonetsa kuwana izvo, kunyanya muhunyanzvi." Vakurudzirawo makurukota kuti asimudzire kugadzikana uye kubatsira kugadzirisa matambudziko akatarisana nemamiriro ekunze, sekukwira kwecarbon emissions.
Dzidzo yakajekeswawo sechinhu chinoita kuti mari iwedzere kunaka. "Dzidzo inobvumira tekinoroji kudzika midzi munharaunda uye kubatsira kuita kuti kushanya kusanganisire nharaunda," akadaro Benjamin Liberoff, Mutevedzeri weGurukota reKushanya kuUruguay.
"Takaunza masangano ehurumende neakazvimirira pamwe chete nenzira yakasarudzika, uye tinovimba zvichaunza shanduko chaiyo muchikamu. Sezvo kushanya kuri kukura, tekinoroji ichaita basa rakakosha, "akadaro Simon Press, Senior Exhibitions Director weWTM London.
Moderated naRichard Kuda weCNN International, musangano uyu wakabatsira UNWTO'inoenderera mberi kuisa kushanya pakati peiyo ajenda yepasi rose innovation.
