Tourism Trust Fund inotangisa misangano yeE-Tourism yekuvandudza chikamu

Tourism Trust Fund, (TTF) iri kuparura masemina eE-Tourism musi wa3-6 Chikumi 2008 sechikamu chekuedza kwavo kuita kuti chikamu chakakanganisika chekushanyirwa chidzoke pagwara uye kutarisa kuti tekinoroji ingashandiswa sei mukugadzirisa zvirongwa.

Zvikamu zvitatu zvemasemina zvichatanga nemusangano wezuva-refu wekutonga kweruzivo munguva dzenhamo uchasanganisira ongororo yekuti ruzivo rwune chekuita nekushanya rwakafambiswa sei munguva pfupi yapfuura yekusachengeteka zvichitevera sarudzo.

Nyanzvi dzepasi rose dzichakurukura zvidzidzo zvemabatiro akaita dzimwe nzvimbo dzekufambiswa kwemashoko, kusanganisira kurwiswa kwehugandanga hwe9/11, Shiri Flu kubuda uye tsunami yeAsia, vasati vashanda nevakuru vakakokwa kubva kuhurumende nevega kuti vagadzire zano rekutonga ramangwana. zvematambudziko.

Mazuva matatu anotevera achasanganisira kudzidziswa kwakasiyana kwevanhu nemasangano kubva kuruzhinji neakazvimirira zvikamu mukutengesa nekushambadzira online. Iko kudzidziswa kuchasimbisa kukosha kwekubatanidza zvinhu zvepamhepo mumano ekudzoreredza.

Misangano iyi ichafambiswa naDamian Cook, Managing Director weE-Tourism Africa, danho idzva rekuvandudza kushanya kwepamhepo mukondinendi yese naPeter Varlow, chipangamazano we e-marketing uye munyori webhuku idzva reTourism Destination E-Marketers. inogadzirwa neEuropean Travel Commission uye UN World Tourism Organisation.

Vaviri ava vaive varatidziri pamusangano weTTF wakakurumbira zvikuru weE-Tourism wakaitirwa muMombasa Chikunguru wapfuura.
Vanovabatsira vachave John Bell, anotungamira Crisis Management Consultant. Iye Mutori wenhau uye Nhepfenyuro, Mudzidzisi, Media Trainer, TV neRadio Presenter ane makore makumi maviri ane ruzivo muCrisis Management.

Mukuru weTourism Trust Fund, Dr Dan Kagagi, vanoti zvakakosha kuti bazi rezvekushanya rishandise tekinoroji kuti rigadzirise kubva panguva yedambudziko - uye kuvaka chikamu chakasimba mune remangwana.

“Mabhizinesi ekushanya anofanirwa kumbundira dandemutande zvakanyanya sezvo rave nzira huru yekubhukidza nekutengesa mafambiro. Tine chivimbo chekuti pamwe chete nemamwe matanho ekuita kuti chikamu chedu chekushanyirwa chidzoke mugwara, kushambadzira padandemutande kunoita kuti zvinhu zvirambe zviripo,” vakadaro Dr. Kagagi.

"Tiri kurarama zvinoenderana nechinangwa chedu, chikamu chekupa rutsigiro nerubatsiro rwakananga kune vanobata munharaunda, asiwo kuona kuti nzvimbo yacho nevanobata nayo vakagadzirira zviri nani kukwikwidza mumusika wemazuva ano- uye gadzirira kubata zvisingatarisirwi. budiriro nematambudziko”.

Pamusoro peTTF

Iyo Tourism Trust Fund, (TTF) yakavambwa muna 2002 kuburikidza nechibvumirano neEuropean Union neHurumende yeKenya. EU yakapa Euro 22 miriyoni (Ksh 2.2 bhiriyoni) kuhomwe ichashandiswa mukusimudzira kushanya kweKenya kusvika 2007.
Basa guru reTTF nderekupa mari chirongwa chekushambadzira chenyika dzepasi rose cheKenya Tourist Board uye kupa mari zvirongwa zvitsva zvekushanya zvinopa vashanyi ruzivo rutsva muKenya, panguva imwe chete ichichengetedza nharaunda. TTF isangano rinopa mari uye chinangwa chayo chikuru ndechekubatsira kubvisa hurombo kuburikidza nekushanya. TTF inogovera zvipo kune zvikumbiro zvinosangana nezvinodiwa. Pasi pechirongwa cheTDSDP TTF inopa mari mabhizinesi madiki kusimudzira nekuchengetedza zvirongwa zvekushanya izvo zvinopa chiitiko chitsva kure neyakajairwa mahombekombe uye safari zvigadzirwa. Mapurojekiti anochengetedza nekuchengetedza nharaunda, tsika dzechinyakare uye kushanda pamwe nenharaunda dzenzvimbo zvinopihwa sarudzo.