Sezvo matunhu nemaguta achienda kuvhurazve, indasitiri yekuAmerican yekufambisa yatanga mushandirapamwe mukuru nhasi une meseji yakajeka kune vekuAmerican: zvakanaka kutanga kuronga rwendo rwako rwunotevera - pese pazvinenge zviri.
Mushandirapamwe wekuti "Handei Ikoko", unozoenderera kusvika muna 2021, mugumisiro wekudyidzana kwemaindasitiri kweanopfuura mabhizimusi makumi manomwe neshanu nemasangano akapedza mwedzi achiongorora mubvunzo uyu: ndeupi meseji chaiyo kune vangango famba nyika ichifamba chokwadi chedenda?
Mhinduro: Tora mukana wezvakaratidzwa zvako pachako zvekuronga zvekufamba, kunyangwe nekungofunga nezverwendo rwemunguva yemberi — uye chero vafambi pavanenge vakagadzirira kuitora, indasitiri ichave yakagadzirira kuvagamuchira zvakanaka.
Sekureva kwesarudzo nyowani yakaitwa nemuferefiti wekutsvagisa mufaro Michelle Gielan, 97% yevakabvunzwa vanoti kuva nerwendo rwakarongwa kunoita kuti vafare, nepo 82% vakashuma kuti zvinovaita "zvine mwero" kana "zvakanyanya" kufara.
Makumi manomwe nerimwe muzana vakataura vachinzwa hukuru hwesimba pavakave nerwendo rwakarongwa mumwedzi mitanhatu inotevera
Paakabvunzwa kana vakapindura vakabvunzana nezvirevo izvi, zvikamu zvinotevera zvakati hongu:
• "Kungoziva chete kuti pane chimwe chinhu chekutarisira kwaizondiunzira mufaro": 95%
• "Kuronga kufamba kwenguva yakati mumwedzi mitanhatu inotevera kwaizondiunzira mufaro": 80%
• "Kuronga chimwe chinhu kunogona kundiita kuti ndinzwe kudzora pakati pekusagadzikana kukuru": 74%
• "Kuenda kunofamba uye kunzwa ndakachengeteka ndichiita zvaizondiunzira rugare rwepfungwa": 96%
Izvi zvakawanikwa zvinouya panguva apo zvidzidzo zvakaratidza maAmerican ari kusangana nematanho akaderera emufaro mumakore makumi mashanu. Ivo zvakare vanoenderana nekutsvagurudza kwakapfuura vachitsvaga pfungwa yehunhu yemufaro uye kugutsikana izvo zvinoumbwa neicho chiito chega chekuronga ramangwana rekufamba-uye kuti kufungidzira rwendo kunogona kutove nesimba rakasimba pane kufungisisa pane zvakatoitika.
"Kugadzirira rwendo - kunyangwe kungoriwana pakarenda - chingave chinhu chaicho chatinoda kudzoreredza immune system yedu mushure memwedzi yekuwedzera kusagadzikana uye kushushikana," akadaro Michelle Gielan, muvambi weInstitute for Applied Positive Research uye nyanzvi mune sainzi yemufaro. "Muchidzidzo chedu maererano nekubatana kuri pakati pekufamba nemufaro, vanhu vanosvika makumi masere nemasere muzana vanongoti kuronga rwendo kunovaita kuti 'vafare' kana kuti 'vafare'"
"Mushandirapamwe weHandei Kune chinangwa chekuudza vafambi: Kana yasvika nguva yako, tinenge takagadzirira," akadaro US Kufamba Association Mutungamiri uye CEO Roger Dow, sangano ravo riri kutsigira zviitiko zvemubatanidzwa. “Kune mufaro pakuronga mafambiro, uye kana nguva yacho yakwana, indasitiri yakazvipira kuve yakanyatsogadzirira kudzoka kwakachengeteka kwevafambi.
"Indasitiri yedu inoziva kukosha kwekubatana panguva ino - sevatinoshanda navo, kwete vanokwikwidza - mumashoko akabatana ekugamuchirwa, kugadzirira, uye chishuwo chekupa zvinodiwa nevafambi."
Kunyange hazvo hutano hweveruzhinji huri pamberi pekutanga, kukosha kwekuita kuti maAmerican vafambe zvakare nekukurumidza sezvazvinogona kuita kuri kukurumidza kumabasa nehupfumi. Kufamba kwakatsigira basa remumwe muvashandi gumi vekuAmerican pre-denda - asi inopfuura hafu yemabasa iwayo akarasika pakati pekutanga kwedenda naMay 10. Indasitiri yekufambisa yakazvipira kuve yakanyatsogadzirira iyo nguva yekufamba kwekuda kudzoka, kuitira kuchengetedza vatengi vayo uye vashandi vakachengeteka uye vakagwinya uye kudzorera iwo mabasa nekukurumidza sezvazvinogona.
"Hatizive kuti indasitiri yekufamba ichapora riini, asi tine chivimbo chekuti ichapora," akadaro Jill Estorino, Mutungamiri neManaging Director kuDisney Parks, Zvakaitika uye Zvigadzirwa, uye mumwe mubati wechigaro cheRega Tiende Ikoko Mubatanidzwa . "Isu tese takambove pano kare-ino nguva ingaratidzika kunge yakasiyana, asi pakupera kwezuva indasitiri yedu inosimba zvisingaite, uye ndangariro nezviitiko zvatinoita hazvigone kutsiviwa. Mushandirapamwe uyu danho rekutanga kukurudzira maAmerican kuti vafunge zvekuronga zororo, uye kuvakurudzira kuti vatarisire kusangana nekushamisika uye mufaro-uye kunyange mashiripiti-anogona kungofambiswa chete nekufamba. ”
"Sezvo tsika dzekufamba dzichichinja kuita hutano nechengetedzo zvanyatsomira, ndine tarisiro yakakura yekuti pazvinenge zvakakodzera kuita, vafambi vanovhura musuwo wavo wepamberi voona nyika zvakare," akadaro Brian King, Global Officer. , Marriott International uye mumwe mubati wechigaro cheRega Tiende Ikoko Mubatanidzwa. “Kushuva kubatana pamwe nekushanduka kwenzvimbo kunoratidza kuti tinorasikirwa zvakadii nemukana wekutiza nekunzwa chimwe chinhu chitsva. Vafambi pavanoshandura kudzungaira kwavo kuva zvirongwa, mufaro wekunzwa unokura sezvo nzvimbo zhinji dzekurota dzakagadzirira kuwanikwa nekuongororwa. ”
Zvemagariro midhiya zvemukati zvichamakwa uchishandisa #LetsMakePlans.
Iyo Let Tiende Ikoko Mubatanidzwa unosanganisira anopfuura makumi manomwe neshanu ekubatana mabhizinesi uye kuverenga, kusanganisira: American Airlines; American Express; iyo American Resort Development Association; Chase; Delta Mhepo Lines; Disney Parks, Zvakaitika uye Zvigadzirwa; Ecolab; Enterprise Holdings, Inc .; Expedia Boka; Hilton; iyo Hilton Head Island-Bluffton mushanyi & Convention Bureau; Hyatt Hotels Corporation; iyo Las Vegas Musangano neVashanyi Chiremera Loews Hotels & Co; Marriott International; PepsiCo; Saber; iyo South Dakota Dhipatimendi reKushanya; United Airlines; iyo US Travel Association; Visa; Shanyira California; Shanyira Spokane; uye World Cinema, Inc., pakati pemamwe masangano.
Kugadzira uye midhiya kuyedza kuri kutsigirwa nedentsu mcgarrybowen uye nePublicis Groupe.
Mushandirapamwe wakanyatsobatanidzwa uchave unorarama mumwedzi iri kuuya pamataneti epasirese emunyika, kusanganisira CMT, Cooking Channel, ESPN, Freeform uye National Geographic Channel. Mavara maviri achabuda paESPN Muvhuro Husiku Nhabvu munaGunyana 14. Mushandirapamwe uchaonekwawo pamhepo mavhidhiyo mapuratifomu (YouTube neHulu), ichatepfenyurwa senhepfenyuro padandemutande reIHeartMedia, uye ichaonekwa pamhepo sekuratidzwa kwedhijitari, zvemagariro uye programmatic ads.
Assets yakagovaniswa kuburikidza nehukama hwakawanda hwevashandi veindasitiri yekufambisa kuti vavake imba yemashoko inosvika mamirioni evashanyi mumwedzi iri kuuya.
#rekuvakazve
