Global hotera purofiti kuita kunopatsanurwa mugore idzva

• Kunyangwe kufamba kunoramba kwakaoma pasirese, mamwe matunhu ari kuratidza zviratidzo zvekuenderera mberi kwekuita zvakanaka
• Gore idzva hazvireve kuti zvinhu zvinobva zvaita nani nekuti chokwadi chakakasharara idenda repasi rose ramira kudzika.
• Kuvhura peji hakugaro kuvimbisa mhedzisiro iri nani

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Kuvhura peji hakugaro kuvimbisa mhedzisiro iri nani. Mushure megore rekuita zvakaipisisa parekodhi, indasitiri yehotera yakanga yagadzirira 2021, asi yakasiya nyaya yekuti gore idzva hazvireve kuti zvinhu zvinobva zvaita nani. Chokwadi chakakasharara idenda repasi rose iro ramira kudzika zvachose.

Kunyange zvakadaro, pane chikonzero chokuva netariro. Kunyangwe kufamba kunoramba kwakaoma pasirese, mamwe matunhu ari kuratidza zviratidzo zvekuenderera mberi kwekuita zvakanaka. Batanidza Asia-Pacific uye Middle East pane iyo rondedzero.

APAC Consistency

Kunyangwe kuchine gakava rakakura mukati megore-pamusoro-gore comps, APAC ikozvino yave nemasere akateedzana ezvakanaka gross yekushandisa purofiti pakamuri iripo (GOPPAR), naNdira ichirova $5.48. Uye kunyangwe zvakanaka, ndiyo yakaderera kurekodhwa kubva munaChikumi uye 88.1% kubva panguva imwe cheteyo gore rapfuura. (YOY comps ichadzikira sezvo 2021 ichisimuka zvichibva kana dunhu rega rega ranyura nekuda kwe Covid-19.)

Kubudirira kweAPAC kuchienzaniswa nemamwe matunhu epasirese mune kupararira kweCCIDID-19 ine, uye inoramba iine, mhedzisiro yakanaka pakufamba kwepamba uye, nekuwedzera, indasitiri yayo yemahotera.

Kugara kwevanhu mudunhu kwakadzikira muna Ndira kusvika pa35.4%, zvichizotungamira kuRevPAR yemadhora makumi matatu nemakumi maviri neshanu, yaive 39.21% pasi kubva mugore rapfuura. Kubva pamaonero echikamu, APAC inoenderera mberi nekusundidzira kunze nhamba dzerosy tichifunga nezvenzvimbo yekushanda. Funga nezvemusangano vhoriyamu musanganiswa muzana, iyo, pa55%, yakanga yakafanana nenguva imwe chete gore rapfuura. Kunyangwe zvirinani, corporate vhoriyamu musanganiswa muzana wakakwira 22.4 muzana mapoinzi kusvika 7.8%. Nhamba dzakanaka dzinotaridza kuzvipira kweveruzhinji kudzokera kune zvimwe zvinofananidzira zvemazuva ese.

Mari yese (TRevPAR) yakanyorwa pamadhora makumi manomwe neshanu, 75.1% kubva panguva imwe chete gore rapfuura, sezvo mari yekuwedzera yakaramba ichiderera. Zvichakadaro, mari inoramba ichidzikira, senge yebasa, iyo yakadzikira kubva muna Gumiguru, uye ichidzika 52.8% YOY.

Pa7.3%, profit margin yaive yakanaka, asi yakaderera ingangoita 20 percent kubva pamwedzi wapfuura uye 21.6 percent kubva panguva imwe chete gore rapfuura.

Kukurudzira kweMiddle East

Middle East ikozvino yakanyora mwedzi mitanhatu yakatwasuka yepurofiti positivity. GOPPAR muna Ndira yakarekodhwa pamadhora makumi matatu nenomwe, padhuze nemadhora makumi matatu nesere.

Ndira RevPAR yaive, seGOPPAR, yakafanana naZvita, asi pamadhora makumi manomwe neshanu yakanga ichiri pasi 71.40% YOY. Uye nepo kugara kwaive kwakadzikira kubva muzana kubva muna Zvita, avhareji yemadhora zana nemakumi manomwe nenomwe yaive yakakwira ne41.9% kupfuura panguva imwe chete gore rapfuura — chiratidzo chegore rose uye chinoratidza kugadzikana kuri kuwedzera mudunhu.

Mari yaishandiswa mumwedzi wacho yakaramba yakanyarara. Mari yese yevashandi yaive yakadzikira 29.2% YOY, nepo huwandu hwepamusoro hwaive hwakaderera ne25.3%, zvese zviri pa-inowanikwa-yekamuri hwaro.

European Headache

Kuenderera mberi nekuvharika uye zvirambidzo muEurope yose zvakanganisa kushanda kwemahotera mudunhu - uye zvinogona kunge zvichitowedzera, sezvo European Union inoyera maitiro ekugadzirisa hutachiona pakati pehutachiona hutsva. Vatungamiriri veEU vanotarisirwa kuzivisa zvimwe zvirambidzo pakufamba zvisina kukosha, zvichikanganisa kudzoreredzwa kwemahotera edunhu.

Muchiratidzo chinotyisa, GOPPAR muEurope yose muna Ndira yakadzikira zvakanyanya paYOY kubva pakatanga denda, ichidonha 144.9% kusvika €-13.06, nhamba yakaderera yakanyorwa kubva munaJune. Nomuzvarirwo, purofiti margin yaive yakadzikira pa -70.3%, 92.3-percentage-point inodonha panguva imwe chete gore rapfuura.

Dambudziko repurofiti raive basa rekushomeka kwemari inowanikwa. Kugara muna Ndira kwakapinda nechikamu che12.9%, icho chaive chakaderera ne49.9 percent pane panguva imwe chete gore rapfuura uye yakaderera kurekodhwa kubva munaChikumi 8.6%. RevPAR mumwedzi yaive yakadzika 86.8% YOY kusvika €11.31 uye TRevPAR yaive pasi 85.9% kusvika €18.58.

Kudzikira kwemari kwaiperekedzwa nekudzikira kuri kuita mari, izvo zvave kuitika mudenda rose. Zvose zvebasa nepamusoro zvaive zvakaderera kupfuura 50% YOY.

US Uniform

Chinhu chakanakisa chinogona kutaurwa nezvekuita kweUS ndechekuti haina shanduko. GOPPAR inoramba ichitenderera ichitenderedza mucherechedzo, neNdira yakanyorwa pamadhora -1.81, iyo 102.5% YOY yakaderera. Kubva munaKurume 2020, iyo US yakanyora mwedzi gumi yeGOPPAR isina kunaka, Gumiguru ichisvika mucherechedzo wepamusoro wemadhora mana.

Kugara kuri kuramba kwakatenderedza 20%-plus siyana, iyo, zvisinei nekufambira mberi kwechiyero, iri kuchengetedza RevPAR padanho rakafanana nerave kubva Nyamavhuvhu. SaRevPAR, TRevPAR inoramba yakanamatira mune kwayakarerekera, isingasiyane zvakanyanya kubva Nyamavhuvhu. Pa $55.30 muna Ndira, yaive pasi 77.7% YOY, mhedzisiro yekushomeka kwemari yekuwedzera kubva kune zvinofarirwa nechikafu nechinwiwa.

Mari yevashandi haina kuratidza kusimuka kwakasimba kubva payakadonha zvakanyanya muna Kubvumbi semabatiro eCCIDID-19 uye vehotera vachitsvaga kudzikisira mari yekumisikidza pasi. Zvanga zvakatsiga kubva muna Gumiguru uye zvichidzika 69% YOY muna Ndira kusvika pamadhora makumi matatu nenomwe.31.76 pakamuri-rinowanikwa.

Semumwedzi yapfuura, mari dzese dzakashandiswa uye dzisina kugoverwa dzaive pasi YOY, kusanganisira zvekushandisa, izvo zvaive pasi 28.1% YOY.

Profit margin muna Ndira yaive yakashata zvishoma pa -3.3%, 32.8-percentage-point yakaderera panguva imwecheteyo gore rapfuura.