(eTN) - "The MarkEvent" inzvimbo nyowani uye ine hunyanzvi yekuratidzira yakatsaurirwa kuchiitiko sechishandiso chekushambadzira. Yakagadzirwa uye inotungamirwa neP5 magazini, ichaunza pamwechete vashoma vanozivikanwa uye vasingatarisirwe vatengesi mune dhizaini inosimudzira kudyidzana nekugovana.
BTC 2011, iyo Italian trade show yezviitiko, misangano, makonferensi, uye kukurudzira indasitiri yekufambisa, iyo ichaitika paFiera di Rimini Exhibiton Center musi waChikumi 30-Chikunguru 1, 2011, inozivisa chirongwa chakabatana neStratego, iyo yakabatanidzwa. kambani yekukurukurirana inodhinda P5, iyo magazini inobatanidza nyika yezviitiko neiyo yekushambadzira nekutaurirana.
Iyo hub yeprojekti ndeyeMarkEvent, iyo nyowani uye nyowani yekuratidzira nzvimbo iyo BTC iri kukumikidza kuchiitiko seyekushambadzira chishandiso. Yakagadzirwa uye inotarisirwa neP5, Iyo MarkEvent nzvimbo inounza pamwechete nhevedzano yezvishoma-inozivikanwa (kana isingatarisirwe) vatengesi vanokwanisa kushandura chiitiko kuva chishambadziro chekushambadzira.
Iyo MarkEvent nzvimbo yakatsaurirwa vese kune vatengi vekambani, kunyanya mamaneja ezviitiko uye ekushambadzira uye mamaneja ekutaurirana, uye kune vanotengesa, senge mahotera, zviitiko zvezviitiko, masangano ekukurudzira, uye maPCO, ayo anozokwanisa kuwana mitsva mhedzisiro uye mhinduro ipapo.
Iyo MarkEvent yakarongeka munzvimbo ina dzemacro dzakanangana nechiitiko: kutaurirana (nevatengesi vezvishandiso kugadzira nekuparadzira meseji munzira dzakakodzera kwazvo); kushambadzira (vatengesi ve geo-kushambadzira uye mashoma-kushambadzira maturusi); tekinoroji (vatengesi vanowedzeredza meseji yechiitiko neyakajeka maturusi edhijitari); uye neruzivo ruzivo (vatengesi vezvigadzirwa nemasevhisi ayo anobatsira kutakura meseji yechiitiko mukati megadziriro yemanzwiro).
Mukati meMarkEvent, aya mana macro nzvimbo akarongedzwa senge homogenous yakazara inopa vashanyi ruzivo rwemvura, uko pasina chinhu chinopihwa mukurumbira pamusoro pevamwe. Iyo ine diki yepakati musangano nzvimbo iyo varatidziri vanogona kugovana ruzivo rwavo nevashanyi vasina zvirambidzo maererano nenguva kana zvemukati: nzvimbo yekutaurirana, kupindirana, uye nharo ine manzwiro eimba yekutandarira (yakatwasuka kutaurirana) uye chiremera che imba yemusangano (kutwasuka kwekutaurirana).
"Kubatana neP5 chimwe chikamu chepurojekiti yekuunza BTC padyo nemusika wezviitiko, 75% yacho yave kusimudzirwa nechikamu chekambani," akadaro Gabriella Ghigi, maneja wekuratidzira weBTC, "Ruzhinji rweP5 nderwechikamu ichi, icho Iyo MarkEvent yakanyatsogadzirwa. "Tinotarisira kuti kudyidzana neP5 uye zvirimo zviripo paBTC 2011 zvinotungamira mukuwedzera kukuru kwevaenzi."
"Ndinotenda kuti BTC 2011 ichaona shanduko yegiya kana ichienzaniswa nemakore apfuura," akadaro Luigi D'Urso, director weStratego uye mupepeti mukuru weP5, "Zvinangwa zvekubatanidza vatambi vanobva kunzvimbo dzekutengesa nekutaurirana uye nekukudziridza chiyero chiri kutungamira kune akakosha matsva zviitiko. Izvi zvinosanganisira Iyo MarkEvent nzvimbo yatiri kuronga, iyo ichazopa varatidziri vanokwanisa chaizvo kusimudzira kushanda kwechiitiko. Izvi zvitsva zvakarongwa zvichaita kuti BTC ive musika wakapfuma uye une chiremera kumakambani emisangano. "
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ZVOKUBVA MUNYAYA INO:
- BTC 2011, iyo Italian trade show yezviitiko, misangano, makonferensi, uye kukurudzira indasitiri yekufambisa, iyo ichaitika paFiera di Rimini Exhibiton Center musi waChikumi 30-Chikunguru 1, 2011, inozivisa chirongwa chakabatana neStratego, iyo yakabatanidzwa. kambani yekukurukurirana inodhinda P5, iyo magazini inobatanidza nyika yezviitiko neiyo yekushambadzira nekutaurirana.
- “I believe that BTC 2011 will see a change in gear compared with previous years,” commented Luigi D'Urso, director of Stratego and editor in chief of P5, “The objectives of involving players from the marketing and communication areas and widening the show's scope are leading to significant new developments.
- “The partnership with P5 is part of the project to bring BTC closer to the events market, 75% of which is now promoted by the corporate segment,” said Gabriella Ghigi, BTC exhibition manager, “P5's public belongs to this segment, for which The MarkEvent has been specifically designed.
