Munguva yeWorld Travel Market (WTM) muLondon, eTurboNews vakasangana naVaNayef Al Fayez, director general weJordan Tourism Board uye vakaita hurukuro yakasarudzika iyi.
eTN: Mwedzi unouya, muna Zvita, Jorodhani ichapemberera Adha Eid, Kisimusi, uye Gore Idzva. Jorodhani iri kugadzirira sei kugamuchira vashanyi kumhemberero idzi?
Nayef Al Fayez: Kushanya Jorodhani kunokwezva uye kupfumisa panguva yezororo nemitambo, sezvo iine kunhuhwirira kwakanyanya. Mutambo weIslam Adha urikuitika mukupera kwaMbudzi, uko vashanyi vanogona kuona kuti maMuslim anopemberera sei mabiko uye kugovana mufaro wavo. Mhemberero dzeKisimusi ndedzekufarisawo zvakanyanya kuvashanyi kunyanya muAmman, Madaba, uye Fuheis, uko mabhazareta eKisimusi ari kuitika, makwikwi emiti mirefu kwazvo, uye mhemberero dzinoitwa husiku hwese kune vagari veko nevashanyi zvakafanana. Zvimwe zvirongwa zvakakosha uye zviitiko zviri kugadzirirwa neDMC kumhemberero dzeGore Idzva zvakare. Joridhani ndiyo musha wePetra, vashanyi vakawanda vanouya kuJoridhani kuzoona Petra, asi kana vangosvika pano, vanoshamiswa kuona kuti Joridhani ine zvakawanda zvokupa kuvashanyi vayo kunze kwePetra. Isu tinofunga kuti Petra ndiyo gedhi rekutsvaga hupfumi hwakawanda hwatinahwo munyika yedu kubva munhoroondo netsika, kune eco uye zvisikwa, kutandara uye kugara zvakanaka, kushanya, misangano yekukurudzira, kune kushanya kwechitendero - zvese izvi zviitiko zvinopihwa mukati diki chaizvo nzvimbo, izvo zvinoita kuti zvive nyore kwazvo kufamba kubva kune imwe nzvimbo kuenda kune imwe.
eTN: Wataura nyaya inonakidza kwazvo pamusoro peJorodhani kuve musika wekukurudzira. Ndingafungidzira kuti Jorodhani inzvimbo yenzvimbo inowanikwa nyore nyore kubva kuEurope nematunhu ese ari kuMiddle East. Uri kutambira zviitiko uye makonferensi epasi rese uko vatengi nevatengesi vanobva kumisika iyi vangasangana muAmman uye, kana zvirizvo, ndezvipi zvivakwa zvaunazvo zvezviitiko izvi?
Nayef Al Fayez: Jorodhani iri kubuda nekukurumidza sesimba rekushanya muMiddle East. Ndiyo yakawanda yezvivakwa zvepasirese uye zvimwe zvinoshamisa zvinokwezva zvekushanya, zvinosanganisira imwe yeZvitsva Zvinomwe Zvinoshamisa zveNyika - yekare Nabatean Humambo hwePetra. Nekuda kwekusimudzira kwayo kushanya, nyika iri kutora mamwe maDMC uye akakodzera zvirongwa zveDMC kusimudzira zvinoshamisa runako rwechisikigo uye tsika dzinoratidzwa naJoridhani. Jorodhani yakatanga kutarisa bhizinesi remisangano makore mashoma apfuura uye yave imwe yehupfumi hwakakosha mukati meiyo tourism portfolio. Humambo hwapinda mumusika uyu nekuvakwa kweKing Hussein Bin Talal Convention Center muGungwa Rakafa, iyo yakabata World Economic Forum, musangano wepasi rose une zvinorehwa nepasirese uye yakakwirira kwazvo yezvinodiwa. World Economic Forum yakatanga kuuya kuJordan uye yagara ichiitwa panzvimbo iyi, chinova chiratidzo chevimbo nenzvimbo nenzvimbo. Ese mahotera epamusoro eJoridhani ane musangano wakakwana uye makamuri emabiko ane vashandi vakazvipira. Kukura kweramangwana kwemusangano uye chikamu chekokorodzano kunosanganisira hurongwa hwekugadzira nzvimbo itsva yegungano muAmman, nepo mazhinji ekushandiswa-musanganiswa ari kuitika muAqaba achapawo zvivakwa zvemusangano.
eTN: Iwe une zviitiko zvakawanda zvinosanganisira bhiriji Israeri nenyika yeArab, kubva iwe wakavhura kumatunhu ese ari maviri?
Nayef Al Fayez: Tourism ndeye kubatanidza tsika uye kuunza vanhu vanobva kunyika dzakasiyana pamwechete. Jorodhani yagara iri nzvimbo yerunyararo uye yakakoka munhu wese kuti asangane panyika yayo. Hukuru hwavo hunoremekedzwa pasi rose uye hwakabatana. Vanoyemurwa zvakanyanya mudunhu nepasi rose nekuda kwekuedza kwavo kuunza runyararo kuMiddle East
eTN: Kune chikamu chikuru, vaverengi vedu inyanzvi dzeindasitiri yekufambisa, uye vanoedza kutsvaga zvirongwa zvakanakisa zvedunhu uye nenyika. Chii chinokurudzira kutengeserana kwekufamba kuti vatore Jorodhani uye vanofanira kubhuka sei Joridhani - senzvimbo yekupedzisira kana kuti vanofanira kubhuka Jordan senzvimbo yekubatana nevamwe?
Nayef Al Fayez: Jorodhani inokwidziridzwa uye inotengeswa sese [se] rwendo rwakabatanidzwa nedzimwe nyika dzakavakidzana uye senzvimbo yekuzvimiririra. Iyo Joridhani Tourism Board inosimudzira Jorodhani senzvimbo yakamira-yega, nekuti isu tinotenda kuti Jorodhani ine chigadzirwa kuve yekumira-yega kwekuenda. Kusiyana kwezviitiko zveJoridhani ngaive nhoroondo, zvechitendero, kutandara, kushanya, kana zvisikwa, ita kuti ive nzvimbo yakanaka inogutsa muenzi wese. Jorodhani inoonekwa sediki yekuenda inopa zvakawanda kune vashanyi vanotsvaga enchanting uye akasiyana zviitiko.
eTN: Ndezvipi zvigadzirwa zveJordani niche? Iwe une MICE uye tsika, asi ndezvipi zvimwe zvigadzirwa zve niche izvo vanhu vangade kuziva nezvazvo?
Nayef Al Fayez: Isu redu rekushanya kwenyika rakaratidza zvinotevera niche zvigadzirwa:
Nhoroondo & Tsika
Jorodhani inyika yakapfuma munhoroondo. Kubva pakatanga budiriro, Jorodhani yakaita basa rakakosha mukutengeserana pakati pekumabvazuva nekumadokero nekuda kwenzvimbo yaro pamharadzano dzeAsia, Africa, neEurope. Yave iri musha kune mamwe ekutanga kugara kwevanhu uye kusvika nhasi inobata zvisaririra zvedzimwe budiriro huru dzepasirese.
Chitendero & Kutenda
Umambo hwaHashemite hweJorodhani hunotsinhirana nengano dzakanyorwa muBhaibheri Dzvene raAbrahama, Mosesi, Pauro, Eria, Johane Mubhapatidzi, Jesu Kristu, uye vamwe vanhu vakawanda vanotungamirira vomuBhaibheri vane dzidziso nezviito zvakapesvedzera ndokupesvedzera upenyu hwemamiriyoni avanhu. pasi rose.
Eco & Nature
Jordani inyika ine yakasarudzika bio-siyana. Inyika inokomberedza zvese. Kubva kumakomo ane pine-clad, mipata yakasvibira, nzvimbo dzine mvura, uye oasis kuenda kunzvimbo dzerenje dzinofema uye nyika dzepasi pemvura dzekareidoscopic.
Kutandara & Hutano
Jorodhani yakatanga mapurojekiti akasiyana-siyana anoratidza musanganiswa wezvese kutandara uye kugara zvakanaka, kuitira kuti ive nechokwadi chekuti vashanyi vanonakidzwa neyakasiyana, yakadzama, yekuzorora chiitiko. Izvi zvakasanganiswa nezvakanaka zvechisikigo zvekugara zvakanaka izvo Jorodhani yakakomborerwa nazvo zvinogadzira iyo yakakodzera yekuzorora uye kugwinya kwekuenda.
Kunakidza & Adventure
Kunakidzwa uye Kushanya Kwekushanya kuri kuwedzera nekukurumidza muJoridhani, uye inovimbisa kuramba iri imwe yeanonyanya kusimba uye ane hunyanzvi indasitiri yekufambisa indasitiri kwemakore mazhinji ari kuuya. Makambani akati wandei eJordanian parizvino ane hunyanzvi mukushanya kwe eco uye kushanya, achipa muenzi musanganiswa wekuchengetedza, kushanya, uye nyaradzo pavanenge vachitanga mafambiro avo anonakidza.
Misangano & Zviitiko
Jordan's MICE (misangano, zvinokurudzira, magungano & zviitiko) indasitiri yasvika pazera. Inonzwisisa zvinodikanwa zvemisangano uye musika wekukurudzira uye inovavarira kuramba ichipfuura zvinotarisirwa. Jorodhani yakabatanidza zvinodikanwa zvinodiwa kuti ipe mapoka zviitiko zvakabudirira uye zvakasiyana.
eTN: Ndakanzwa zvakawanda nezveGungwa Rakafa nesimba raro rekuporesa uye kubudirira kwaro panyaya yezvekurapa. Iwe unoisimudzira senzvimbo yekurapa yekushanya, uye Gungwa Rakafa richaitei kune mufambi; nei mumwe munhu achifanira kuenda kuGungwa Rakafa kunze kwenzvimbo yandakaona ini ndimene?
Nayef Al Fayez: Isu tinosimudzira Gungwa Rakafa sezvese [se] nzvimbo yekurapwa uye yekutandara. Chinoita kuti Gungwa Rakafa rive rakasiyana zvikuru ndechokuti zuva rinonyura padivi. [Gungwa] Rakafa rinozivikanwa senzvimbo huru pane yose pasi pano. Iyo inozivikanwa kune zvekurapa zvimiro zvemvura yayo nemadhaka uye masimba ekurapa emvura yayo ine munyu. Kuwanda kweokisijeni munzvimbo yeGungwa Rakafa kunoita kuti ive mushonga wakanaka kuvarwere vane asima kana dambudziko rechipfuva. Zvigadzirwa zveGungwa Rakafa zvinozivikanwa pasi rose uye zvinoshandiswa parunako nezvizoro. Pedyo neGungwa Rakafa pane Main Hot Springs, iyo inozivikanwa nokuda kwemasimba ayo ekupisa. Mambo Herodhi naMambokadzi Kilopetra vakawana zvakavanzika zveGungwa Rakafa neMain Hot Springs mazana emakore apfuura.
eTN: Kana mufambi achida kuuya zvakakwana nechinangwa chekurapwa, sevanhu vakasiya basa vane nguva yakawanda, unofunga kuti zvinotora nguva yakadii kuti munhu arapwe?
Nayef Al Fayez: Jorodhani ine nhamba huru yevaGerman vanouya kuJoridhani nechinangwa chekuzorora, nepo vamwe [vachiuya] kuzorapwa, izvo zvinogona kugara pakati pe4 kusvika kumavhiki matanhatu. Mamwe makambani einishuwarenzi muGermany neAustria anotumira vatengi vavo [ku] Jorodhani kunorapwa kuGungwa Rakafa, sezvo vakazviona kuti ine mutengo une mufungo uye inoshanda kupfuura mishonga yemakemikari inogona kuva nemimwe mhedzisiro.
eTN: Pane here hurongwa hwakakosha hwekugara kwenguva refu, uye kukosha kwemari kunogamuchirwa nevashanyi?
Nayef Al Fayez: Kukosha kwemari ndiko kunotsvaga vashanyi vese pakuronga nzendo dzavo, uye Jorodhani ine zvakawanda zvekupa maererano nemitengo yakakosha uye mapakeji.
eTN: Zvakadini nekudyara kwekunze muJordani, kunyanya mumahotera nenzvimbo dzekutandarira? Iwe unotenda here kuchine mukana wakanaka kune vanoisa mari, uye kudyara kwakavhurika kumarudzi ese?
Nayef Al Fayez: Tiri kuona kuti pane kufarira kwakati mu [kuvandudzwa] kwemahotera muAqaba ne[Dead Sea uye mamwe mapurojekiti muAmman nePetra. Kuti uwane rumwe ruzivo nezvemikana yekudyara uye mirau, ndapota shanyira iyo Jordan Investment Board www.Jordaninvestment.com.
eTN: Vashanyi vazhinji vanobva kunzvimbo dzekushanya kwematunhu kana kuEurope?
Nayef Al Fayez: Musika wedu mukuru imusika wedunhu, kwatine vashanyi vanobva kunyika dzeGCC vachiuya kuJorodhani muzhizha; kunyanya kushanya kwemhuri. Mimwe misika ndeyeEuropean (UK, France, Germany, Italy, Spain, nemamwe) uye North America misika.
eTN: Vaverengi vedu vanobva kuNorth America vane hanya zvakanyanya nenyaya dzekuchengetedza; inogara iri chinhu chinopisa kana uchifamba.
Nayef Al Fayez: Jorodhani inzvimbo yakachengeteka uye yakachengeteka uye inonakidzwa nehukama hwakanaka kwazvo pamatunhu nekunze kwenyika zvakafanana. Isu hatitombo taure chinhu chekuchengetedza kana zvasvika kuJoridhani. Isu tinogara tichiwana zvirevo kubva kune vashanyi vachiti "Joridhani yakachengeteka kupfuura imba."
eTN: Kana uine muenzi wekune dzimwe nyika, mushanyi asiri chiArabic, achiuya kuJorodhani, angave ane hanya nekufamba ega, sepakuhaya mota kana yatinodaidza kuti fly-drive, kana ungakurudzira izvozvo. vanoenda nemapoka?
Nayef Al Fayez: Migwagwa yakanyatsobatanidzwa ine yakajeka Chirungu zviratidzo zvekushanya [inowanikwa] muJorodhani. MaJordanian ane hushamwari, ane mutsa, uye vanodada nekuratidza nyika yavo. Vafambisi vekushanyira vanogonawo kupa nzendo dzakarongeka kunzvimbo dzese muJorodhani.
eTN: Chikamu chekunakidzwa kwekushanyira imwe nyika kuunza chimwe chinhu, kutenga chiyeuchidzo, kana kutenga chimwe chinhu chinoita kuti urangarire chimwe chinhu nezverwendo rwako. Ndezvipi zvinhu zvakanakisa izvo munhu anofanirwa kufunga nezvekuuya nazvo kumba kubva kuJoridhani?
Nayef Al Fayez: Jorodhani inozivikanwa kwazvo nemifananidzo yayo. KuMadaba ndiko kunogara mepu yekare kwazvo yemosaic yeNyika Tsvene, uye muMadaba pachayo, mune zvimwe zvitoro zvinodzidzisa vanhu kugadzira mifananidzo, uye vanopa chipo chakakwana. Chinonyanya kukosha pamusoro pezvipo zvakadaro kubatanidzwa kwenharaunda yemunharaunda [ine] muzvirongwa zvakadaro. Dzimwe sarudzo dzinosanganisira mabhodhoro ejecha, maragi, mazai eOstrich, silverware, nezvimwe zvakawanda.
eTN: Indasitiri yezvekushanya pasi rose yakatarisana nedambudziko remari pasi rose nezvirwere zvenguruve. Izvi zvinokanganisa sei kwauri kuenda uye chiono chako cheindasitiri yekushanya zvachose?
Nayef Al Fayez: Jorodhani yagara ichitevera mutemo wemari une mwero uye wakangwarira, unoiisa munzvimbo yakanaka yekutarisana nedambudziko rehupfumi. Nezve [ku] vashanyi vanosvika, isu takaona kudonha kubva kune mamwe echinyakare masosi evashanyi muEurope, zvakazara taona kuwedzera kwenhamba yevashanyi vanosvika muna 2009.
eTN: Imwe nyaya yave yakaoma muWTM mutero wekuenda kuUK wendege dzepasirese dzinobata chero nzvimbo inotambira vashanyi vekuUK. Ndinozvinzwisisa UNWTO neNew Zealand vataura zvakasimba kuhurumende yeUK. Ndechipi chinzvimbo muJoridhani, sezvawakataura kuti vashanyi veku UK ndivo vekutanga muEurope vashanyi kuJorodhani?
Nayef Al Fayez: Tourism inokanganisa hupfumi uye basa pasi rose. Mitero ipi neipi inotevedzwa panguva yakadai ichave nemhedzisiro huru pakufamba kunze . Tinotenda kuti zvinofanira kudzidzwa nemazvo. Zvakadaro, tinoremekedza chokwadi chekuti nyika imwe neimwe ine kodzero yekuita chero zvainoda.
eTN: Nhoroondo huru yenyika yako iRoyal Jordanian, asi havasi vese vanoziva izvi, kunyanya kuNorth America. Unogona here kutiudza zvimwe nezve Royal Jordanian?
Nayef Al Fayez: Royal Jordanian ine yakanakisa [nhoroondo, iyo] yanga ichikura zvakanyanya. Ikozvino yaonekwa seyakanakisa Levant yekubatanidza mukati medunhu. Icho zvakare chikamu cheOne World Alliance, iyo inosanganisira American Airlines nevamwe vazhinji.
eTN: Ndinoziva kuti Jordanian Travel Mart (JTM) yanga ichiitirwa kuDead Sea kuJorodhani kuNorth neSouth America. Izvi zviri kushanda sei, uye unonzwa here kuti chiitiko chinowedzera vanosvika kubva kumusika weAmerica?
Nayef Al Fayez: Jordan Travel Mart yakaratidza kuva budiriro huru, uye vatinoshanda navo vemuno vanofara zvikuru nemhedzisiro yemakore apfuura. Tiri kuona kuwedzera kwe[nhamba] yevatori vechikamu gore rega rega, uye tiri kutarisira kuti vamwe vafambisi vevashanyi uye nyanzvi dzekufambisa dzitore chikamu uye kutanga kutengesa Jordan senzvimbo yekuenda kubva kuCanada, North America, Mexico, neSouth America. Jordan Travel Mart yakabudirira kune vese vatengi nevatengesi; [isu] tinofara zvikuru nemigumisiro yacho. JTM ichaitika paGungwa Rakafa kuKing Hussein Convention Center, uko vatengi vanogona kugara mumahotera eumbozha uye spas paGungwa Rakafa uye kunakidzwa nebhizinesi nekutandara mune yakakura spa paPasi, iyo inodomwa kuve mumwe wevanomwe. zvakasikwa zvinomwe zvinoshamisa munyika.
eTN: Zvakadini nechikafu muJordan? Nyika shoma pasi rese dzinoona chikafu sechinokwezva, asi vanhu nevafambi vanoona chikafu senyaya huru pakusarudza kwavachaenda.
Nayef Al Fayez: Jordanian cuisine yakasarudzika uye chikamu cheArabic Culinary Heritage. Chikafu chinonyanya kufarira uye chakakosha kune vese vafambi kuenda kuJorodhani. Jorodhani inozivikanwa zvakare nekugamuchira vaeni vanhu vayo, avo vaizopa vaenzi veJoridhani, kofi uye chikafu nemoyo wese.
