Kufamba kwemaitiro eBoomers, Gen X, Y & Z mukutarisa kuATM

Kufamba kwemaitiro eBoomers, Gen X, Y & Z mukutarisa kuATM
Kufamba kwemaitiro eBoomers, Gen X, Y & Z mukutarisa kuATM

Vafambi vanobva kumativi ese epasi vanomiririra zvizvarwa zvese, ikozvino vane kufarira kwakafanana muzviitiko uye zviitiko zvave kupesvedzera, zvirokwazvo muzviitiko zvakawanda vanotyaira sarudzo dzavo dzekufamba, maererano netsvagiridzo itsva.

Tsvagiridzo iyi inosimbisa pfungwa yekuti zviitiko zvetsika uye kamwe-mu-mu-hupenyu hwese, kuongorora nzvimbo nyowani uye zviitiko zvinodyidzana, zvinoverengerwa nezvizvarwa zvese zvakakwirira zvakanyanya kupfuura kukosha kana mutengo wakaderedzwa.

Arabhu Rwokufamba Musika 2020, inoitika pa Dubai World Trade Center kubva 19-22 Kubvumbi 2020, ichaunza pamwechete nyanzvi dzekufambisa uye dzekushanya kubva pasirese kuti vakurukure nezvekushanya kwepasirese uye musika wezviitwa, uyo maererano neNew York-based Skift Research, unofungidzirwa kuve wakakosha mabhiriyoni zana nemakumi masere nemakumi matatu emadhora gore rino. , kuwedzera kwe183% kubva muna 35.

"Kunyangwe zvizvarwa zvese zvava kutsvaga zviitiko uye zviitiko, pamusoro pezvose, chii chinoita kuti musika uyu uwedzere kuoma, ndizvo zvaunofarira uye zvinodiwa zvechizvarwa chimwe nechimwe uye zvechokwadi pakupedzisira, dambudziko rinotarisana nevatengesi vachiedza kuita navo," akadaro Danielle. Curtis, Exhibition Director ME, Arabian Travel Market 2020.

ATM inobata masemina akatevedzana paGlobal Stage inozivisa ichangoburwa mumifungo yekugamuchira vaenzi pamwe nemaitiro achangoburwa mukushanya kwetsika kune mune ramangwana mune hupfumi hwehutano uye kushanya kwakanaka. Uye kugadzirisa nyaya idzi ATM yakatsvaga nyanzvi dzeindasitiri kubva kuKerten Hospitality, Accor, pamwe nevamiriri kubva kuAbu Dhabi uye Ajman mabhodhi ekushanya.

Boomers, vakazvarwa pakati pa1946 na1964 ndivo vane hanya zvishoma nezvebhajeti uye vanonyanya kufarira kuona nzvimbo uye mune yevashanyi vekuAmerica, makumi mana muzana vanoronga zororo ravo nezvekudya nechinwiwa. Vanoda kuchengetedzwa, chengetedzo uye sevhisi uye vanodaidzwa kuti Platinum Pensioners vanhu vanotsvakwa zvakanyanya - vanoda kuzorora uye kazhinji kudzivirira nzendo refu.  

Vafambi veGen X vagara vari pakati pemakore makumi mana kusvika makumi mashanu nematanhatu, vanofamba zvishoma kubva muzvizvarwa, nekuda kwemabasa emakambani, makumi mashanu muzana emabasa ese ehutungamiriri pasi rese anogarwa naGen Xers. Saka nekudaro vanokoshesa basa-hupenyu hwepakati uye vanosarudza kuzorora kwezororo kuti de-stress. Sezvineiwo, makumi maviri neshanu muzana veGen X vanogamuchira izwi remuromo panguva yekuita sarudzo uye vanokweverwa zvakanyanya kune zviitiko zvetsika Expedia tsvagiridzo yakawana kuti makumi manomwe muzana vanofarira mamuseum, nzvimbo dzenhoroondo uye magaraji.

Generation Y kana Millennials, avo nhasi vane makore ari pakati pe25 ne39, ndivo vanonyanya kutaurwa nezvechizvarwa uye ndivo vamhan'ari vasingapokane vezita remufambi wenguva zhinji, vane ruzivo rwehunyanzvi uye vanokanganisa zvikuru. Kupfuura chero chinhu, Millennials inoshuvira kushanya uye ruzivo rwakasiyana uye kunyangwe ivo vakangwarira nebhajeti ravo, mune gross mazwi ndiwo musika mukuru wemari, unogadzirwa kuburikidza nesheer volume.

Ipsos tsvagiridzo munaGunyana 2018, yakagumisa kuti 25% yehuwandu hwedunhu reMENA inoumbwa neMireniyamu; 97% vari online; 94% varipo pane imwechete pasocial platform; 78% inogovera zvinyorwa vhiki nevhiki; 74% vakadyidzana online nemhando uye 64% vanogara vachitsvaga zvakanakisa zvinopihwa uye zvibvumirano zviripo. Izvi zvinogona kunge zvine chekuita nenyaya yekuti 41% yeMena's Millennials inonzwa kuremerwa nemutoro wemari, uye 70% chete yeavo vezera rekushanda, ndivo vanonyanya kushanda.

“Mumwe ari kubuda mafambiro uye nyanzvi dzekushanya dzichange dzichiona Generation Alpha - vana veMireniyamu. Sekutaura kwaSkift vana ava, vakazvarwa gore ra2010 rapfuura, vachatanga kuita gadziriro dzavo dzekufamba makore gumi aya asati apera uye pane fungidziro yekuti vanotarisirwa kuvhiringa zvakanyanya kupfuura vabereki vavo,” akawedzera Curtis.

Chekupedzisira, Generation Z, avo vakazvarwa pakati pa1996 na2010, vane makore ari pakati pegumi nemakumi maviri nemana, vanopedza 10% yebhajeti ravo rekufamba pazviitiko uye kushanya kwepamusoro kwechero chizvarwa maererano neExpedia research. Chii chinoisa ichi chine pfungwa dzakavhurika, chizvarwa chinodyidzana kubva kune vamwe, ndechekuti 24% inofemerwa nevezera pasocial network uye 11% yakavhurika kune ekugadzira mazano. Sevagari vechokwadi vedhijitari, vakasununguka kutsvagisa, kuronga uye kubhuka rwendo rwavo kubva parunhare mbozha uye vanoshuvira zviitiko zvitsva, zvakasiyana uye zvechokwadi.

"Saka, mukupindura, kunze kwezvinetso zvekushambadzira kuzvizvarwa zvisina kubatana izvi, masemina eATM achange achiongororawo kuti mahotera, nzvimbo dzekuenda, zvinokwezva, kushanya uye zvimwe zviitiko zvinogadzirwa sei, zvakapakwa uye nemitengo, kuti zvizadzise zvinodiwa. Tichange tichiparura zvakare Middle East yekutanga edition yeArival Dubai @ ATM ichiratidza chizvarwa chinotevera chemaitiro ekuenda uye hunyanzvi, pamwe nekuongorora mikana yakasiyana inounzwa nebazi," akadaro Curtis.

ATM, inoonekwa nenyanzvi dzeindasitiri sebarometer yeMiddle East neNorth Africa tourism sector, yakagamuchira vanhu vangangosvika zviuru makumi mana kuchiitiko chayo che40,000 nevamiriri vanobva kunyika zana nemakumi mashanu. Nevaratidziri vanopfuura zana vari kuita debut yavo, ATM 2019 yakaratidza kuratidzwa kwakakura kwazvo kubva kuAsia.

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