Virgin America neAlaska Airline yakava imwe.Izvi zvava kudhura.
Virgin Group svondo rapfuura yakahwina Alaska Airlines Inc mhosva inosvika zviuru zana nemakumi matanhatu emamiriyoni emadhora, nemutongi weLondon akatonga kuti ine kodzero yekubhadhara mari kunyangwe iyo ndege yekuUS isingachashandisi mhando yeMhandara.
Virgin units Virgin Aviation TM Ltd neMhandara Enterprises Ltd yakakakavara kuti Alaska inofanirwa kubhadhara mari inosvika mamirioni masere emadhora gore rega rega kusvika 8.
Yakati 2014 trademark rezinesi chibvumirano pakati Mhandara neMhandara America Inc, iyo yakatorwa nekambani yevabereki veAlaska muna 2016, yaida mubhadharo wepagore kunyangwe Alaska yakamira kushandisa branding yayo. yakanga iri "muripo wakapfava unobhadharwa nekodzero yekushandisa zita reMhandara, kunyangwe kodzero iyoyo yatorwa".
Mutauriri weMhandara akati kutorwa kweAlaska kweMhandara America kunosanganisira "chibvumirano chechiratidzo chinogara kusvika 2039 chine zvisungo zvakajeka", achiwedzera kuti: "Tinofara kuti dare rakabvumirana nemakakatanwa edu."
Mutauriri weAlaska akati nyaya iyi "haina chikonzero uye isu tinoda kukwidza mutongo".
Mhandara yakapa rezinesi rechiratidzo kuMhandara yeAmerica kuti ishandise rudzi rwayo zvine chekuita nekushanda kwekambani yepamba yekuAmerica Alaska Air Group Inc. isati yapedza kutenga kwayo Mhandara yeAmerica USD2.6 bhiriyoni.
Alaska yakabatanidza mashandiro ayo neMhandara America muna 2018 uye yakamira kushandisa iyo Mhandara brand gore raitevera. Mhandara yakaudza Dare Repamusoro reLondon muna Gumiguru kuti Alaska, semutsivi wepamutemo weVirgin America Inc, inosungirwa kuita muripo wegore.
The post Mhandara inohwina USD160 miriyoni mukupokana kwechiratidzo neAlaska Airlines yakatanga kutanga Travel Daily.