La Rioja, nzvimbo ine mukurumbira yekushanyirwa kwewaini, ndiyo yakaitisa mutambo uyu UNWTO Global Conference pamusoro peKushanya kweWaini. Chiitiko ichi chakasimbisa kukosha kwekubatanidzwa uye kusimba mukubatsira nharaunda nenharaunda.
Kuti uwane kukura kwakabatana, kunyanya munzvimbo dzekumaruwa, zvakakosha kuve nematongerwo akanyatsotsanangurwa uye kuzvipira kwakazvipira kutora shanduko yedhijitari uye hunyanzvi. Nekunzwisisa uku, Musangano wakabatanidza vane simba vane chekuita nevatungamiriri kubva muindasitiri yekushanya yewaini iri kuwedzera. Chinangwa chavo chaive chekugadzirisa nzvimbo dzakakosha senge dzidzo, kusimudzira hunyanzvi, uye kusimudzira data nemazvo.
Kuburitsa Iyo Inogoneka yeWaini Tourism
Kutora chikamu muiyo 7th edition ye UNWTO musangano vaive vanhu vane pesvedzero muindasitiri yewaini, vachimiririra matunhu ewaini arikuuya uye akanyatsogadziriswa akadai seArgentina, Armenia, Chile, France, Germany, Portugal, South Africa, Spain, neUnited States of America. Pamusoro pekuona kukurumbira kuri kuwedzera kwekushanyirwa kwewaini, musangano uyu wakasimbisa zvipingamupinyi zvinosanganisirwa mukugadzira nzvimbo dzine makwikwi akawanda uye kushandura kudiwa kuti kuve kubudirira kwehupfumi uye kubatana kwevanhu. Muchiitiko chemazuva maviri chese, vaipinda vakaita maworkshops uye masterclass akatarisana nemisoro inotevera:
Kuwedzera kukwikwidza mumatunhu ewaini kunosanganisira kuziva kukosha kwekuvandudza hunyanzvi uye kuwana kunzwisisa kwakadzama kwemhedzisiro uye mafambiro mukushanya kwewaini. Izvi zvinhu zvinobatsira zvakanyanya mukugadzira kukosha uye kusimudzira matunhu ewaini.
Nyanzvi dzakafunga nezve kusimudzira kwekusimudzira mukushanya kwewaini uye kuita kwedhijitari kuti iwedzere kushanda zvakanaka, tichifunga nezvesimba rekushanduka kwemamiriro ekunze paindasitiri. Misoro mikuru yaisanganisira kuwiriraniswa kwekuunganidzwa kwedata, kutsvagisa zvinyorwa zvitsva zvedata, kugamuchirwa kwemaitiro matsva ekusiyanisa zvinopihwa zvigadzirwa, kuwedzera kwesocial media yekuparidzira, mashandisirwo emazuva-e-the-art maturusi edhijitari, uye kuwedzera matekinoroji ari kusimukira akadai seArtificial Intelligence. kukurudzira kusikwa kweruzivo uye kuunza isina musono mutengi ruzivo.
Kukurudzira kukura kuburikidza nekudyidzana kwekudyidzana: Kumbundira kubatanidzwa uye kusimba
Chiitiko ichi chakasimbisa kukosha kwemaitiro ezvekushanyirwa kwewaini emunyika neemuno uye akakurudzira nhaurirano pamusoro pemitoo itsva yekubatana. Kuburikidza neakasiyana masterclass, vatori vechikamu kubva ku40+ nyika vakagovana nekusimudzira kunzwisisa kwavo kwehukama pakati pekushanya kwewaini, gastronomy, hunyanzvi netsika, kutaurirana uye kubhejera, matekinoroji matsva, kusimudzira chigadzirwa, uye kusimba.
Armenia yakagamuchira amphora yekufananidzira kubva kuLa Rioja panguva yemutambo wekuvhara, zvichiratidza basa ravo semuiti wemangwana we8. UNWTO Musangano weGlobal on Wine Tourism muna 2024.
