Africa Hotel Investment Forum (AHIF), yakazivisa kuti iri kuparura chiitiko chehanzvadzi, chinonzi Forum sur l’Investissement Hôtelier Africain (FIHA), kuti itarise zvakanyanya kuNorth neWest Africa. Hurukuro huchange huri mumitauro miviri, paine mharidzo uye nhaurirano dzechikwata ichitungamirwa muchiFrench nekuturikira kuChirungu panguva imwe chete. Yekutanga edition yeFIHA ichaitika muMarrakesh muvhiki yekutanga yaFebruary 2019.
MuAfrica, mari yemahotera iri kuwedzera. Mahotera ndiwo musimboti wezvivakwa nekuti akakosha kukwezva vashanyi uye vebhizinesi vanouya nemari yekunze kuzoshandisa nekudyara. Sezvo mamiriro ehupfumi muAfrica awedzera kusanyanya kuve nenjodzi mumakore makumi maviri kana matatu apfuura uye nekuti huwandu hwemahotera pamusoro wevanhu chikamu chidiki chezvazviri mune dzakasimukira zvakanyanya hupfumi hwekumadokero, kukura mukuvandudzwa kwemahotera muAfrica yose. yakaramba ichikurira kukura kwehupfumi hwese - uko munyika zhinji dzemuAfrica parizvino kwakakwira kupfuura dzimwe nyika dzese.
Imad Barrakad, CEO, The Moroccan Agency for Tourism Development (SMIT), akati: "Ndiri kufara kuti Morocco ichava nzvimbo yekutangisa FIHA, sezvandiri kutarisira kuti ichakwezva rudzi rwevanhu vane simba uye zviwanikwa. ita kuti kwekuenda kubudirire. KuFIHA, tichave tichiita navo uye tichiita nyaya inogombedzera yekuwedzera mari mubazi rekugamuchira vaenzi pano. "
Morocco inoita nharo ina dzakasimba kukwezva vanoisa mari. Kutanga, nyika ine mamiriro ezvematongerwo enyika uye ezveupfumi akagadzikana. Chechipiri, inzvimbo-yakarongeka, mukati mekufamba kwemaawa matatu emaguta makuru eEurope uye maawa manomwe kubva kuDubai, Moscow neNew York. Chechitatu, mitemo yayo ine hushamwari hwekudyara mari, isina kurambidzwa kuve muridzi wevhu kana kudzoserwa purofiti uye yechina, ine zvivakwa zvakasimba, kusanganisira hombe nhandare yendege muCasablanca.
Tourism iri pakati pehupfumi hweMorocco. The World Travel & Tourism Council (WTTC), inoshuma kuti kushanya kwakamiririra pamusoro pe21.5% yezvinotengeswa kunze kwenyika muMorocco muna 2017 uye inofungidzira kuti ichakura ne4.2% pagore mumakore gumi ari kuuya. Kubva pakuona kwekushanya kwemukati, Morocco kazhinji neMarrakesh zvakanyanya, vakawana kutanga kwakasimba kwegore, nekugara uye mitengo yemakamuri yakakwira zvakanyanya panguva yakaenzana muna 2017, maererano neSTR, inotungamira mupi wedata uye analytics ye indasitiri yemahotera pasi rose.
Ongororo ichangoburwa yehupfumi yakaitwa naGrant Thornton yakaratidza kuti kubata AHIF kunounza, paavhareji, miriyoni yemadhora mukubatsira zvakananga kuhupfumi hwenzvimbo, imwezve miriyoni imwe nemazana mana emadhora mukubatsirikana zvisina kunanga uye mutero wakakura wenhamba kuhurumende. Jonathan Worsley, Sachigaro weBench Zviitiko, anoda kwazvo kuita zvakafanana neFIHA. Akati: “Ndinofara kuti tiri kutora danho iri. Kusvika parizvino, kufarira kwakasimba kwekutambira AHIF kwabva kunyika dziri muSub Saharan Africa, asi nekuwedzera kufarira kuri kubuda kubva Kuchamhembe nekuMadokero kweAfrica, zvine musoro kuvhura imwe premium hotera yekudyara chiitiko chiitiko chine akasiyana geographic kutarisa. Kubva patakazivisa chirongwa, takagamuchira kufarira nekukurumidza uye tatova nezvisungo zvekutsigira kubva iyo Moroccan Agency for Tourism Development (SMIT), AccorHotels neLouvre Hotels.
Bench Zviitiko zvakambomhanyisa zviitiko zvekudyara muMorocco uye kuWest Africa. Iyo yekutanga edition yeAHIF yakaitika muCasablanca muna 2011 uye Bench Events yakaronga Morocco Tourism Investment Forum muna 2013. Makore matatu gare gare, kwakave neshanduro yakakosha yeAHIF kuWest Africa, panguva imwechete nekuvhurwa kweiyo panguva iyoyo yakanga iri nzvimbo itsva yakakosha Hotel. 2 Fevrier muguta guru reTogo Lomé.
Kunze kweAfrica, Zviitiko zveBench zvinomhanyisa premium yekugamuchira vaeni mari uye musangano wendege muEurope, Middle East neSouth America. Inotungamira pamusika, makonferensi epagore anosanganisira Arabian Hotel Investment Musangano (AHIC), yave mugore rayo rechigumi nemana, Iyo Saudi Hotel Investment Musangano (SHIC), Iyo Russia Hotel & Tourism Investment Musangano (RHTIC) uye Latin America Hotel & Tourism Investment Conferences. (SAHIC).
ZVOKUBVA MUNYAYA INO:
- As the economic environment in Africa has become increasingly less risky in the past two or three decades and because the number of hotels per head of population is a tiny fraction of what it is in highly-developed western economies, the growth in hotel development across Africa has consistently outstripped general economic growth –.
- From an inbound tourism perspective, Morocco in general and Marrakesh in particular, have experienced a strong start to the year, with occupancy and room rates substantially up on the equivalent period in 2017, according to STR, the leading provider of data and analytics for the global hotel industry.
- “I am very pleased that Morocco will be the launch venue for FIHA, as I fully expect it will attract the kind of people who have the influence and resources to make a destination successful.
